I am a prospective
student, looking to study at
Duration2 years full-time or part-time equivalent up to 6 years maximum.2 years full-time.
Mode of deliveryFace to Face, Online
Start datesTrimester 1 (24 Jan 2022), Trimester 2 (9 May 2022), Trimester 3 (22 Aug 2022), Trimester 1 (24 Jan 2022), Trimester 2 (9 May 2022), Trimester 3 (22 Aug 2022), Trimester 1 (24 Jan 2022), Trimester 2 (9 May 2022), Trimester 3 (22 Aug 2022), Trimester 1 (24 Jan 2022), Trimester 2 (9 May 2022), Trimester 3 (22 Aug 2022),
FeesFind information about indicative course and program fees.
English proficiencyIELTS overall minimum - 6.5, IELTS section minimum - 6.0 Find out more about IELTS.
CRICOS CodeCRICOS code: 084249B
Program Code40148

For additional information about this degree you can refer to the pages for the corresponding single degrees:
Master of Business Administration (MBA), and Master of Marketing

Program handbook

Description

This combined degree program allows students to undertake studies in the more general business disciplines of the Master of Business Administration while also studying the specific Marketing courses of the Master of Marketing.

The Master of Business Administration program is designed to provide students with a range of analytic, strategic and leadership skills which will prepare them for increasingly competitive careers in business management in the corporate and public sectors. The program offers a grounding in fundamental business areas such as accounting, finance, organisational behaviour, economics, marketing and management. Analytic and problem solving skills are emphasised through an applied understanding of the theoretical framework within which today’s managers must operate, as well as the acquisition of practical skills in teamwork, writing, presentation and time-management. The ability to cope with rapid organisational and technological change is developed through an understanding of organisational behaviour, information systems and organisational change and development.

The Master of Marketing is designed to give students the ability to better evaluate existing and potential market opportunities and to develop strategies that achieve organisational outcomes appropriate for the Australian and international business environment. Students will develop a solid understanding of the theoretical underpinnings of marketing and how they are applied in all contexts.

 

 


Program learning outcomes

On successful completion of the program students will have:

  • Effective oral and written skills to communicate complex business management information to a variety of audiences

Details

Information correct as at17 Oct 2021 6:41 am
Program code40148
AQF level

Level 9 Masters Degree (Coursework)

Locations and UAC codes
Mode of delivery
  • Face to Face
  • Online
Duration
  • Australian students - 2 years full-time or part-time equivalent.
  • International students - 2 years full-time.
Term typeTrimesters
Fees
Relevant University rules and policies
CRICOS Code084249B

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Admission information

Admission requirements

Entry into the Master of Business Administration/Master of Marketing will be available for applicants who have:

  • Bachelor (Honours) Degree, or an equivalent or higher qualification; or
  • Bachelor Degree, or an equivalent qualification, in a related field such as accounting, business, commerce, communication, economics, finance, human resource management, industrial relations, management, marketing; or
  • Bachelor Degree, or an equivalent or higher qualification, not in a related field and 1 year relevant organisational experience; or
  • At least 7 years' organisational experience, including 2 years in a management position; or
  • Successful completion of 75% (30 units) of one of the following UoN programs:
    • Graduate Certificate in Business Administration
    • Graduate Certificate in Applied Finance
    • Graduate Certificate in Human Resource Management
    • Graduate Certificate in Marketing
    • Graduate Certificate in Professional Accounting

Students seeking Recognition of Prior Learning (RPL) must apply to the Program Convenor. RPL applications will be considered on a case-by-case basis.

Minimum English language proficiency requirements

All Applicants must demonstrate that they meet the University’s English proficiency requirement. Further information regarding English language proficiency requirements can be found at the English Language Proficiency for Admission Policy here.

Applicants for this program must satisfy a minimum English Language Proficiency Standard equivalent to an IELTS overall minimum of 6.5 with no subtest result below 6.0.


Credit transfer

If you wish to apply for credit for studies completed at another institution, or if you are changing programs within the University and wish to transfer your credit to the new program, visit the University's credit website for more information on applying for credit.


Academic requirements for program completion

Total units required

160 units

Program duration

2 years full-time or part-time equivalent up to 6 years maximum.

International students studying this program on campus are required to enrol full time to comply with their student visa requirements and complete their study in the standard minimum program duration. International students requiring enrolment advice should review the program plan corresponding to the semester and year of commencement and can contact their Program Advisor at ProgramAdvice@newcastle.edu.au

Program requirements

Students are required to complete 160 units (sixteen courses) of courses comprising all of the core courses (130 units) and 30 units of directed courses.

Grading of Degree

A Master degree shall be conferred as an Ordinary Degree, except that, in cases where a candidate has achieved a Grade Point Average of 6.0 or above, the degree will be conferred ‘With Distinction’.


Program plans

Download a program plan from the list below for the year/term that you commenced or transitioned into this program.

The Program Plan provides information on the structure and rules of your program. Used in conjunction with your Program Handbook, it is designed to be used as an enrolment guide.

You can track your progress by ticking off the courses you have completed and plan your current and future enrolment.


Transition arrangements

Students wishing to transfer to this program from Program 12400 should contact a Program Advisor by email at: programadvice@newcastle.edu.au


Program structure

Students are advised to read their program handbook information in conjunction with the program plans for course sequence/enrolment advice. Please refer to the Program Plan for the year that you commenced, or transitioned into, this program - Program Plans are available above.

Courses that are currently unavailable are hidden by default. You can show them by adjusting the advanced course filters above, or clicking the 'show all' links below each section.

Core Courses

Students must complete all of the core courses

CodeTitleTerm / Location Units
GSBS6004Organisational Behaviour and Design
  • Trimester 1 - 2022 (Newcastle City Precinct)
  • Trimester 1 - 2022 (Online)
  • Trimester 1 - 2022 (Sydney CBD)
  • Trimester 1 - 2022 (UNCIE)
  • Trimester 2 - 2022 (Singapore)
  • Trimester 2 - 2022 (Newcastle City Precinct)
  • Trimester 2 - 2022 (Online)
  • Trimester 2 - 2022 (Sydney CBD)
  • Trimester 2 - 2022 (UNCIE)
  • Trimester 3 - 2022 (Singapore)
  • Trimester 3 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (Online)
  • Trimester 3 - 2022 (Sydney CBD)
  • Trimester 1 - 2022 (Singapore)
  • Trimester 3 - 2022 (UNCIE)
10 units
GSBS6005Marketing Management and Planning
  • Trimester 1 - 2022 (Singapore)
  • Trimester 1 - 2022 (Newcastle City Precinct)
  • Trimester 1 - 2022 (Online)
  • Trimester 1 - 2022 (Sydney CBD)
  • Trimester 1 - 2022 (UNCIE)
  • Trimester 2 - 2022 (Newcastle City Precinct)
  • Trimester 2 - 2022 (Online)
  • Trimester 2 - 2022 (UNCIE)
  • Trimester 3 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (Online)
  • Trimester 3 - 2022 (Sydney CBD)
  • Trimester 3 - 2022 (UNCIE)
10 units
GSBS6013Customer Decision Making and Behaviour
  • Trimester 2 - 2022 (Newcastle City Precinct)
  • Trimester 2 - 2022 (Online)
  • Trimester 3 - 2022 (Online)
10 units
GSBS6014Digital Marketing
  • Trimester 1 - 2022 (Newcastle City Precinct)
  • Trimester 1 - 2022 (Online)
  • Trimester 2 - 2022 (Online)
  • Trimester 3 - 2022 (Newcastle City Precinct)
10 units
GSBS6015Services and Relationship Marketing Management
  • Trimester 2 - 2022 (Newcastle City Precinct)
  • Trimester 2 - 2022 (Online)
  • Trimester 3 - 2022 (Online)
10 units
GSBS6041Global Marketing Strategy and Planning
  • Trimester 1 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (Online)
10 units
GSBS6060Strategic Management
  • Trimester 2 - 2022 (Singapore)
  • Trimester 1 - 2022 (Newcastle City Precinct)
  • Trimester 1 - 2022 (Sydney CBD)
  • Trimester 3 - 2022 (Sydney CBD)
  • Trimester 2 - 2022 (Online)
  • Trimester 3 - 2022 (Newcastle City Precinct)
10 units
GSBS6200Financial and Management Accounting
  • Trimester 1 - 2022 (Online)
  • Trimester 1 - 2022 (Sydney CBD)
  • Trimester 1 - 2022 (UNCIE)
  • Trimester 2 - 2022 (Singapore)
  • Trimester 2 - 2022 (Newcastle City Precinct)
  • Trimester 2 - 2022 (Online)
  • Trimester 2 - 2022 (UNCIE)
  • Trimester 3 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (Online)
  • Trimester 3 - 2022 (Sydney CBD)
  • Trimester 1 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (UNCIE)
10 units
GSBS6300Integrated Marketing Communications
  • Trimester 2 - 2022 (Online)
  • Trimester 3 - 2022 (Newcastle City Precinct)
10 units
GSBS6301Brand Development and Marketing
  • Trimester 1 - 2022 (Online)
  • Trimester 3 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (Online)
10 units
GSBS6484Corporate Governance and Social Responsibility
  • Trimester 3 - 2022 (Sydney CBD)
  • Trimester 1 - 2022 (Online)
  • Trimester 2 - 2022 (Singapore)
  • Trimester 2 - 2022 (Newcastle City Precinct)
  • Trimester 2 - 2022 (Sydney CBD)
  • Trimester 3 - 2022 (Online)
10 units
GSBS6505Marketing Research in Practice
  • Trimester 1 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (Online)
10 units
GSBS6514Leadership in Contemporary Organisations
  • Trimester 1 - 2022 (Singapore)
  • Trimester 1 - 2022 (Newcastle City Precinct)
  • Trimester 1 - 2022 (Sydney CBD)
  • Trimester 2 - 2022 (Online)
  • Trimester 3 - 2022 (Singapore)
  • Trimester 3 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (Sydney CBD)
10 units

Directed Courses

Students must complete 30 units of directed courses

CodeTitleTerm / Location Units
GSBS6001Managing Under Uncertainty
  • Trimester 1 - 2022 (Newcastle City Precinct)
  • Trimester 1 - 2022 (Online)
  • Trimester 1 - 2022 (UNCIE)
  • Trimester 2 - 2022 (Singapore)
  • Trimester 2 - 2022 (Newcastle City Precinct)
  • Trimester 2 - 2022 (Sydney CBD)
  • Trimester 2 - 2022 (UNCIE)
  • Trimester 3 - 2022 (Singapore)
  • Trimester 3 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (Online)
  • Trimester 1 - 2022 (Singapore)
  • Trimester 3 - 2022 (UNCIE)
10 units
GSBS6007Managing Human Resources in International Organisations
  • Trimester 3 - 2022 (Online)
  • Trimester 1 - 2022 (Singapore)
  • Trimester 2 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (Singapore)
10 units
GSBS6012Entrepreneurship and Innovation
  • Trimester 1 - 2022 (Online)
  • Trimester 2 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (Online)
10 units
GSBS6040Human Resource Management
  • Trimester 3 - 2022 (Newcastle City Precinct)
  • Trimester 1 - 2022 (Newcastle City Precinct)
  • Trimester 2 - 2022 (Online)
  • Trimester 3 - 2022 (Singapore)
10 units
GSBS6100Negotiation and Conflict Resolution
  • Trimester 1 - 2022 (Online)
  • Trimester 2 - 2022 (Newcastle City Precinct)
10 units
GSBS6130Corporate Finance
  • Trimester 1 - 2022 (Online)
  • Trimester 2 - 2022 (Newcastle City Precinct)
  • Trimester 3 - 2022 (Newcastle City Precinct)
10 units
GSBS6150Individual Financial PlanningNot currently offered10 units
GSBS6190Human Resource and Organisational Development
  • Trimester 1 - 2022 (Newcastle City Precinct)
  • Trimester 1 - 2022 (Online)
  • Trimester 2 - 2022 (Online)
10 units
GSBS6410Economics of Competitive Advantage
  • Trimester 1 - 2022 (Singapore)
10 units
GSBS6411Introduction to Co-operative Organisation and Management: the Co-operative AdvantageNot currently offered10 units
GSBS6412Social Enterprises and Co-operative InnovationNot currently offered10 units
GSBS6508Enterprise Development and GrowthNot currently offered10 units
GSBS6509Entrepreneurship for StartupsNot currently offered10 units
GSBS6510Global Innovation ManagementNot currently offered10 units
GSBS6511Creativity and Design Thinking for EnterpriseNot currently offered10 units
GSBS6516Ethics in Financial ServicesNot currently offered10 units
GSBS6517Behavioural Finance and Client RelationshipsNot currently offered10 units
INFO6050Process Analysis and Problem Solving
  • Trimester 3 - 2022 (Callaghan)
  • Trimester 3 - 2022 (Online)
  • Trimester 3 - 2022 (Sydney CBD)
  • Trimester 3 - 2022 (UNCIE)
10 units
INFO6090Business Intelligence for the Enterprise
  • Trimester 3 - 2022 (Online)
  • Trimester 3 - 2022 (UNCIE)
10 units
INFT6009Cloud Computing and Mobile Applications for the Enterprise
  • Trimester 2 - 2022 (Callaghan)
  • Trimester 2 - 2022 (Online)
10 units
INFT6060The Digital Economy
  • Trimester 1 - 2022 (Callaghan)
  • Trimester 1 - 2022 (Online)
10 units
INFT6201Big Data
  • Trimester 3 - 2022 (Sydney CBD)
  • Trimester 3 - 2022 (Callaghan)
  • Trimester 3 - 2022 (Online)
10 units
INFT6304Project Planning and Management
  • Trimester 2 - 2022 (Callaghan)
  • Trimester 2 - 2022 (Online)
  • Trimester 2 - 2022 (Sydney CBD)
  • Trimester 2 - 2022 (UNCIE)
10 units
LAWS6106Advanced Communication SkillsNot currently offered10 units
LAWS6114Negotiation in a Legal Context
  • Trimester 3 - 2022 (Newcastle City Precinct)
10 units
LEGL6006Financial Service Regulations and LawNot currently offered10 units

Additional information

Through the Pathways and Academic Learning Support Centre, students can access a free suite of NUPrep preparation courses as well as Academic Learning Support.

Aboriginal and Torres Strait Islander students can draw on the assistance and support provided by the Indigenous Student Support and Development service through the Wollotuka Institute.


International students

All International Students enrolled in the program will be provided with an orientation to familiarise them with the rules, expectations, facilities and services offered by the University. Please visit our International Students website to find out more about the support services available to international students.


Additional support

AccessAbility provides advice and reasonable adjustments to Students with a medical or health condition or disability. If you require adjustments to undertake your program, contact the Student Support Advisors - AccessAbility before semester or early in the semester. They will work with the College or School to ensure that this happens in a timely manner.

Please note: All students must fulfil the inherent requirements of the programs and courses they are undertaking. While reasonable adjustments can be made, these adjustments cannot compromise academic integrity. It is the student's responsibility to check all the requirements of courses, and consider the effects of any medical condition or disability on their ability to complete course requirements. More information is available online.

Applying for Master of Business Administration / Master of Marketing

I am a prospective
student, looking to study at

Before you get started

To ensure that the process goes smoothly for you, you should complete the following steps before applying:

  1. Review the program that you wish to apply for. Note the admission criteria, admission instructions, requirements & structure and any additional information listed.
  2. Review the program fees and costs.
  3. Check whether your postgraduate program has a Semester or a Trimester closing date. Please view the application closing date.
  4. If you are from a non-English-speaking background, you need to satisfy the University's English language requirements and ensure that you can provide evidence of your English proficiency if required.

You will be considered for entry based on criteria such as your undergraduate studies and/or equivalent prior learning and/or relevant work experience.

Postgraduate application process

Other things to consider

Make sure you double check the special entry requirements, assumed knowledge or recommended studies for the degree:

Entry into the Master of Business Administration/Master of Marketing will be available for applicants who have:

  • Bachelor (Honours) Degree, or an equivalent or higher qualification; or
  • Bachelor Degree, or an equivalent qualification, in a related field such as accounting, business, commerce, communication, economics, finance, human resource management, industrial relations, management, marketing; or
  • Bachelor Degree, or an equivalent or higher qualification, not in a related field and 1 year relevant organisational experience; or
  • At least 7 years' organisational experience, including 2 years in a management position; or
  • Successful completion of 75% (30 units) of one of the following UoN programs:
    • Graduate Certificate in Business Administration
    • Graduate Certificate in Applied Finance
    • Graduate Certificate in Human Resource Management
    • Graduate Certificate in Marketing
    • Graduate Certificate in Professional Accounting

Students seeking Recognition of Prior Learning (RPL) must apply to the Program Convenor. RPL applications will be considered on a case-by-case basis.

All Applicants must demonstrate that they meet the University’s English proficiency requirement. Further information regarding English language proficiency requirements can be found at the English Language Proficiency for Admission Policy here.

Applicants for this program must satisfy a minimum English Language Proficiency Standard equivalent to an IELTS overall minimum of 6.5 with no subtest result below 6.0.

You can look at Uni prep for options to brush up on knowledge before you start.

View University key dates

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Applications to study are now open. Submit your application now.

Apply to study in Australia

Both students and education agents can submit applications online. This is our preferred way of application. You can save your application after you have started, and come back to it later.

Apply to study online

This program is open to online international students. Applications to study online are now open.

The University of Newcastle acknowledges the traditional custodians of the lands within our footprint areas: Awabakal, Darkinjung, Biripai, Worimi, Wonnarua, and Eora Nations. We also pay respect to the wisdom of our Elders past and present.