Degree overview

Become a leader in Marketing.

This program develops your skills to plan and execute marketing strategies and tactics for not-for-profit, government, and private organisations. It is comprehensive, contemporary, and practical in developing your skills in modern marketing.

Career opportunities

Career opportunities in Marketing exist across all industries. Roles can span areas such as marketing strategy and planning, brand management, marketing communications, marketing research, social marketing, digital marketing and sustainability.

Icon of a group of people

94.4% employed within four months of graduating.

(Graduate Outcomes Survey 2020-2022)

Master of Marketing

Program Code 40135

Duration (FT)(PT)
Next start date

CRICOS Code , Program Code 40135

Indicative fee1
Duration (FT)(PT)
Next start date
Select your study options
Student type
Degree duration
Study location
Admission info

Duration (FT)(PT)

Next start date

Program Code 40135

This criteria is based on a domestic student attending campus. Please select your criteria to personalise your study options and your circumstances.

Application closing dates
Find out when applications close for available intakes

Apply via UAC

Indicative fee1

Duration (FT)(PT)

Next start date

English proficiency requirements IELTS overall minimum -
IELTS section minimum -

CRICOS Code

Program Code 40135

This criteria is based on a international student attending campus. Please select your criteria to personalise your study options and your circumstances.

Apply now

View program handbook

What you will study

The Master of Marketing focuses on developing your understanding of marketing principles, consumer decision making, and strategic tactics. Specialisation in particular aspects of marketing is also offered within:

  • Marketing communications
  • Brand management
  • Services and relationship marketing
  • Global marketing
  • Digital marketing
  • Marketing research.

2025 Program Handbook

The courses shown above are a guide, and don't reflect the exact year-by-year structure of the program, you should always refer to the program handbook for details of the complete program structure, course requirements and availability.

View program handbook

My Degree Planner

Use our degree planner to see what your study journey through the Master of Marketing might look like.

Prospective student planner Current student planner

Student experience

Studying a Master of Marketing 2:58

Learn more about student, academic and industry perspectives on our Master of Marketing qualification.

See our Marketing Technology Lab 1:12

In our Marketing Technology Lab, you can explore a range of digital analytics, content creation and promotional tools used in the marketing profession. Get hands on with cutting edge virtual and augmented reality technologies to explore how they can enhance customer experiences. Our lab plays host to regular industry engagement workshops providing networking opportunities.

Student showcase

Meet Bec, a Master of Marketing alumna 1:35

Hear from Bec, an alumna at the University of Newcastle as she explains why she chose to pursue a Master of Marketing.

How to apply

How to apply

Apply as a domestic student

Applications to study are now open.

Review the information below and submit your application now.

Find out when applications close for available intakes

Before you get started

To ensure a smooth application process, please complete the following steps before applying:

  1. Review the Program Handbook.
  2. Review the Admission Requirements.
  3. Review the Program fees and costs.
  4. Decide on your preferred commencement date.

Note: Applicants must demonstrate that they meet the University of Newcastle’s English Language Proficiency requirements.


You are a domestic student if you are:

  • An Australian or New Zealand citizen (including dual citizens)
  • A permanent resident of Australia
  • A holder of a permanent Australian visa.

Apply online How to get into uni

Scholarships

Scholarships

If you are a current student, or planning to study with us, we encourage you to apply for all scholarships you meet the criteria for.

Scholarships are available for current, future and international students, Asylum seekers, Graduate research, abroad and exchange study and opportunities with external providers.

Browse our scholarships

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