The University of Newcastle, Australia

Newcastle businesses looking to improve their impact

Friday, 12 June 2020

Practical approaches and tools shared to help new and established businesses create new value for customers and extend their core business

Creating Value in Uncertainty is a three-part video series that provides practical approaches and tools to help new and established business owners and managers explore, evaluate and execute opportunities that add or create new value for customers and their business in times of rapid change and uncertainty.

Designed as a follow-on, Emerging from COVID-19 is an inside look into how companies are adjusting to the new world and how you can leverage innovation frameworks so your business can emerge stronger and more resilient.

Expert Facilitator

Claire Quigley is an accomplished commercial marketer, innovation strategist and business development manager. She holds domestic and international experience in B2B sales. Specialising in business model and value proposition design as well as go to market strategies and sales enablement, Claire understands what to look for when creating business success.


Your registration enables access to all three 1-hour videos, slide decks and workbooks as part of Creating Value in Uncertainty. You'll also receive access to our 1-hour deep-dive into Emerging from COVID-19 and how your business can build it's innovation muscle.

Video 1 - Explore opportunities

Discover tools that will help you look at your customer needs in a new way. Learn how to ask better questions to get better solutions. Equip yourself with effective ways to test your ideas fast.

Video 2 - Evaluate potential

Find ways to lift your business model to deliver what is needed. Learn effective idea generation and evaluation approaches. Take the litmus test – will this generate the margins, customers and sales you are looking for?

Video 3 - Execute plans

Discover frameworks that allow for your current business environment, and create focus & momentum to execute on new ideas. Learn how to avoid the overwhelm of what needs to be done through structured roadmap models. Focused execution is king!

Emerging from COVID-19

See examples of how companies are adjusting to a new world and how innovation projects are being re-prioritised to get more immediate wins. Gain access to frameworks that will defend and extend your core business, while opening up new opportunities.

Gain access to to all videos, slide decks and workbooks

Claire Quigley

The Integrated Innovation Network (I2N) is an initiative of the University of Newcastle aimed at boosting economic growth and diversity through entrepreneurship and innovation in the Hunter region. We fuel the success of innovators and entrepreneurs, regardless of their affiliation to the University, to build great ventures by connecting them to community, coaching, customers and capital through our Innovation Hubs and programs.

Keep up to date with future I2N events, programs and opportunities by subscribing to I2N's monthly newsletter or visit www.newcastle.edu.au/i2n


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