About our new brand

Our new identity

We have refreshed the University’s brand image to align with our new strategic direction.

This work has involved staff, students, business, media, government, international agents, careers advisors and prospective students in interviews, workshops, seminars and surveys.

Our new brand image seeks to capture and communicate the University’s values and direction.

These web pages explain the thinking behind our brand strategy and show work to date on key communication materials.