Startup Stories - Beneficial Beer Co
Startup Stories - beneficial beer co
Discover how David Jackson, Founder of Beneficial Beer Co, transformed a personal wellness challenge into an internationally acclaimed brewing empire that's redefining mindful drinking.
What started as a commitment to mindful drinking has evolved into a purpose-driven enterprise featuring internationally awarded brews crafted by renowned brewer Bruce Peachey (formerly of Tooheys & Bluetongue) and bold brand identity from award-winning Creative Director Matt Johnson.
Drawing on decades of entrepreneurial experience as Group Managing Director of S-Core Group - home to three AFR Fast Starter companies - and his track record as founder of Australia's largest crypto meetup, blockchain incubator BLOCKLabs, and capital fund DION Capital, David brings rare insight into building scalable ventures that matter.
His journey from blockchain industry pioneer and Community Leader of the Year nominee to craft beer innovator demonstrates how seasoned entrepreneurs can pivot their expertise into entirely new markets, creating brands that resonate globally while staying true to personal values.
Don't miss this inspiring startup story that proves the best businesses solve problems you've experienced yourself - hear how David Jackson turned personal wellness into a thriving international brand that's changing how people think about alcohol and moderation!
Event Information
- Date: Wednesday 12 November 2025 from 8:00am
- Location: I2N Hub, Honeysuckle
The University of Newcastle acknowledges the traditional custodians of the lands within our footprint areas: Awabakal, Darkinjung, Biripai, Worimi, Wonnarua, and Eora Nations. We also pay respect to the wisdom of our Elders past and present.