How to improve your Industry Engagement

This event was held on Friday 11 August 2023

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Join us for an in-depth look at why and how you should engage meaningfully with Industry.

Topics covered:

  • Why Industry Engagement matters
  • Drivers for Industry Engagement
  • Shortcomings in forming relationships
  • Forming a Value Proposition
  • Lead generation
  • A Recipe for Success
  • Building Trust
  • Using LinkedIn
  • Tips for promoting your capabilities
  • Demonstration

Who should attend

  • PhD students
  • Postdoctoral researchers
  • Early and mid-career researchers
  • Industry-engaged academics
  • Industry-engaged professional staff

What you'll experience

PD+ is a free weekly webinar series that takes place every Friday from 12-1PM. It is the perfect way to lunch and level up your industry engagement and commercialisation skills.

Meet your presenter: Nick McNaughton

Nick McNaughton is a highly experienced CEO who has been a successful entrepreneur, mentor, investor and fund manager. Nick started his career in the software industry where he specialised in bringing US vendors into the Asia Pacific region, and has spent extensive time living and working in Asia. He has been a successful angel investor for over two decades. Other successes include Soulmates Technology, Zookoda, Vocus (ASX:VOC) & Windlab (ASX:WND), and he is a veteran of the University IP commercialization field. Nick is the part-time CEO of ANU Connect Ventures, which is a $37M seed investment fund (owned by the Australian National University and MTAA Super). The fund invested in several successful companies including Lithicon (Trade sale FEI), InterfereX (Trade sale – NYSE: Dolby), Instaclustr, Liquid Instruments and EpiAxis Therapeutics. He led the initiative by the Group of Eight & the University of Auckland to partner with the IP Group to open their Asia Pacific office in A/NZ. Nick has also had extensive interactions with the applied technology Universities (UTS, Wollongong, Deakin and Macquarie), is the Chairman of the Discovery Translation Fund evaluation committee (ANU, University of Canberra, CSU) and spent 18 months on the UTS Commercialisation Advisory Panel.

Register

Event is free but registration is essential

The PD+ webinar series is brought to you by the University of Newcastle's Knowledge Exchange and Enterprise (KEE) and Campus Plus.  Find out about upcoming PD+ webinars and catch up on recordings of previous PD+ webinars at the Research Advantage Knowledge Hub.

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What is KEE?

The University of Newcastle's Knowledge Exchange and Enterprise (KEE) is responsible for facilitating impact within our regions through intellectual property commercialisation, business development, and entrepreneurship. KEE works with researchers and industry to identify and facilitate high-value licenses and research collaborations, in addition to supporting pre-startups, startups, and scale-up companies.

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Event Information

  • Date:  This event was held on Friday 11 August 2023
  • Location: via Zoom