Available in 2024
Course code

DESN3730

Units

10 units

Level

3000 level

Course handbook

Description

Provides an opportunity for the development of skills and knowledge in the research and illustration of ideas for visual storytelling in transmedia practice. This includes the translation into illustration of appropriate text. Topics may include the expression of ideas as narrative, self-promotion (artist’s books, portfolios or showreels) marketing, storybranding or editorial. Outcomes could include n book illustration, animation, design for web, motion graphics and visual storytelling techniques for video and social media.Emphasis will also be placed on group interaction and participation in creative design team strategies.


Availability2024 Course Timetables

Newcastle City Precinct

  • Semester 2 - 2024

Learning outcomes

On successful completion of the course students will be able to:

1. Critically evaluate a brief and provide an appropriate creative response.

2. Demonstrate skill in a variety of illustrative, imaging techniques and materials, and technologies

3. Plan and implement graphic imagery responses for a given brief

4. Show and present, in a professional manner, a portfolio to demonstrate creativity, versatility, technical knowledge and a broad base of understanding about the range of styles, techniques and platforms for visual storytelling

5. Creatively translate text, ideas and concepts into a visual form in transmedia practice


Content

The content of this course addresses the issue of critical thinking in Design and Visual Communication creative processes and working to a design  brief. The student will be encouraged to make informed choices for media selectionand tools to enable problem solving and successful design solutions to be achieved. Projects will link digital technology tools with set problem briefs and students use the discipline skills developed in their majors to   refine their visual communication skills by linking digital technology tools with set problem briefs.

 

Individual problem-solving and research skills will be a required part of the storytelling process and, in some instances, group and multiple tasking interactions may be utilised to emulate the industry studio.

Topics may include:

  1. Experimentation and exploration of a broad range of illustrative and image making media
  2. Appropriate use and function of new technologies
  3. Selection of media and style appropriate to the given brief/assignment
  4. Preparing illustration and/or imaging suitable for use across media platforms
  5. Editorial illustration, children's books, cartoon, animation, film and digital imagery
  6. Colour psychology
  7. Project planning

Assessment items

Project: Project 1

Project: Project 2

Online Learning Activity: Online Learning Activity


Contact hours

Semester 2 - 2024 - Newcastle City Precinct

Lecture-1
  • Face to Face On Campus 1 hour(s) per week(s) for 4 week(s) starting in week 3
Tutorial-1
  • Face to Face On Campus 2 hour(s) per week(s) for 5 week(s) starting in week 2
Tutorial-2
  • Face to Face On Campus 2 hour(s) per week(s) for 5 week(s) starting in week 8

Course outline