Not currently offered
Course code

CMNS1000

Units

10 units

Level

1000 level

Course handbook

Description

Digital and social media have transformed our lives, how we socialise and how organisations engage with their stakeholders. Students will learn about social, political, and cultural dynamics of digital and social communication. This course provides students with an opportunity to investigate a range of digital and social media forms and practices. It provides students with an opportunity to investigate social, political, economical, and cultural implications of digital and social media. Students will also create a professional that will support students to be work-ready.


Availability

Not currently offered.

This Course was last offered in Trimester 3 - 2023 (Singapore).


Learning outcomes

On successful completion of the course students will be able to:

1. Recognise the basic principles of web page design and apply these to their own practice using designated computer software

2. Demonstrate integrated creative, technical, and computer skills by developing publications at a professional standard for an online environment.

3. Use the Internet and World Wide Web as academic research tools.

4. Apply knowledge of the social, political and cultural impacts of digital communication to professional practice.

5. Employ narrative and interactive design principles to assess and create professional online publications.


Content

The course will cover:

  • Introduction to digital and social media
  • Who is your audience and how do they behave?
  • Personal branding
  • Engaging and interacting with audiences
  • Legal and ethical implications of working in a digital and social media environment
  • Social, cultural, political, and economic  contexts
  • Disruption of media industries
  • International implications of a digital society
  • Futures of digital and social media

Assumed knowledge

As this is an introductory course there is no assumed knowledge, but general computer competence is an advantage.


Assessment items

Project: Assignment Task 1 - Home Page

Report: Assessment Task 2 - Blog Site Review

Journal: Assessment Task 3 - Journal and Completed Blog Site

Course outline