Not currently offered
Course code

CIND3001

Units

10 units

Level

3000 level

Course handbook

Description

This course outlines various business models as adopted by sole traders such as freelance creative artists, small to medium business enterprises, and large organisations. It covers emerging trends in income generation such as crowd sourcing, licensing, subscription or bundling, the roles of the public sector and the legal and social implications of innovative business models in the Creative Industries. Different approaches to entrepreneurship will be discussed, including creative risk taking and enterprise skills. These business models are considered with reference to best practice and ethics. Students will be expected to develop a preliminary business plan as preparation for their major creative project.


Availability

Not currently offered.

This Course was last offered in Semester 2 - 2022.


Replacing course(s)

This course replaces the following course(s): DESN3006. Students who have successfully completed DESN3006 are not eligible to enrol in CIND3001.


Learning outcomes

On successful completion of the course students will be able to:

1. Identify different approaches to entrepreneurship

2. Explain value chains and circles in the Creative Industries

3. Identify suitable income-raising strategies

4. Give examples of the relationship between ethics and entrepreneurship

5. Summarise the necessary components for a business model in the Creative Industries

6. Develop and write a business plan


Content

  • professional practice and praxis
  • models of entrepreneurship and innovation
  • digital ethics: privacy, dignity, ownership and credibility
  • value chains and circles
  • digitisation and aggregation
  • new revenue raising strategies
  • business plans for the creative industries

Requisite

This course replaces DESN3006. Students who have successfully completed DESN3006 cannot enrol in this course.


Assumed knowledge

CIND1000, CIND1001, CIND1002, CIND1003, CIND2000, CIND2001,


Assessment items

Written Assignment: Written Assignment

Report: Report

Proposal / Plan: Proposal / Plan

Course outline

Course outline not yet available.