Dr Marc Adam

Dr Marc Adam

Lecturer

School of Design Communication and IT

Career Summary

Biography

Marc T. P. Adam is a Lecturer in IT at the School of Design, Communication and IT. He received a diploma in Computer Science from the University of Applied Sciences Würzburg, Germany, and a Ph.D. in Economics of Information Systems from the Karlsruhe Institute of Technology, Germany. His research has been published in Journal of Management Information Systems (JMIS), Journal of Retailing (JR)International Journal of Electronic Commerce (IJEC), Electronic Markets (EM), Economics Letters (ECOLET), International Conference on Information Systems (ICIS), European Conference on Information Systems (ECIS), and others.

Research Expertise
In my research, I investigate how the design of information systems can influence the cognitive and affective processes of human users and how this in turn effects their decision making and behavior. My research interests include: affective computing, decision making, electronic markets, emotion regulation, human-computer interaction, NeuroIS, serious games, and the sharing economy.

Teaching Expertise
In my teaching, it is my goal to provide students with an inspiring learning environment that motivates to learn and in which students can see the potential business applications of information systems in practice. Therefore, I follow an applied IT approach by (i) interactively discussing concrete cases of how IT works in a business environment, (ii) letting students interact with business IT artefacts, and (iii) demonstrating how different business areas can benefit from the advances in IT. The topics of my courses include: business analysis, design of electronic markets, design of lab and field experiments, human-computer interaction, NeuroIS and statistical data analysis.

Administrative Expertise
Since 01/2015 Member of the Faculty Research & Research Training Committee (Faculty of Science & IT)
12/2011 - 07/2014 Lab Director of the "Karlsruhe Decision & Design Lab" (KD²Lab)
07/2011 - 07/2014 Head of the Young Investigator Group "Emotions in Markets"
09/2010 - 07/2014 Head of Division "Financial and Retail Markets" at Institute of Information Systems and Marketing 


Collaborations
My research is based on interdisciplinary collaborations with international scholars from Information Systems and related disciplines such as Computer Science, Economics, Finance, and Psychology.


Qualifications

  • PhD, Karlsruhe Institute of Technology - Germany
  • Diploma of Computer Science, Uni of Applied Science Wuerzburgh-Schweinfurt

Keywords

  • Business Analysis
  • Design Science
  • Electronic Markets
  • Emotions and Decision Making
  • Experimental Economics
  • Human-Computer Interaction
  • Information Systems
  • NeuroIS
  • Physiological Measurements
  • Serious Games & Gamification
  • Statistical Data Analysis & Big Data
  • The Digital Economy

Languages

  • English (Fluent)
  • German (Fluent)
  • Mandarin (Working)

Fields of Research

Code Description Percentage
080602 Computer-Human Interaction 50
080605 Decision Support and Group Support Systems 50

Professional Experience

UON Appointment

Title Organisation / Department
Lecturer University of Newcastle
School of Design Communication and IT
Australia

Academic appointment

Dates Title Organisation / Department
7/08/2012 - 1/07/2014 Assistant Professor (Akademischer Rat, A13) Karlsruhe Institute of Technology
Institute of Information Systems and Marketing
Germany
1/09/2010 - 6/08/2012 Postdoctoral Researcher Karlsruhe Institute of Technology
Institute of Information Systems and Marketing
Germany

Awards

Research Award

Year Award
2014 ECIS 2014 Ciborra Award First Runner Up
ECIS 2014
2011 IME Best Paper Award
DFG Graduate School 895
2011 MFG Talent Award ("MFG Talente Preis")
Medien- und Filmgesellschaft (MFG) Baden-Württemberg
2011 KIT Doctoral Award ("KIT Doktorandenpreis")
Karlsruhe Institute of Technology
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Publications

For publications that are currently unpublished or in-press, details are shown in italics.

Highlighted Publications

Year Citation Altmetrics Link
2011 Adam MTP, Kraemer J, Jaehnig C, Seifert S, Weinhardt C, 'Understanding auction fever: a framework for emotional bidding', ELECTRONIC MARKETS, 21 197-207 (2011)
DOI 10.1007/s12525-011-0068-9
Citations Scopus - 11Web of Science - 8
2012 Adam MTP, Kraemer J, Weinhardt C, 'Excitement Up! Price Down! Measuring Emotions in Dutch Auctions', INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE, 17 7-39 (2012)
DOI 10.2753/JEC1086-4415170201
Citations Scopus - 6Web of Science - 5
2013 Astor PJ, Adam MTP, Jercic P, Schaaff K, Weinhardt C, 'Integrating Biosignals into Information Systems: A NeuroIS Tool for Improving Emotion Regulation', JOURNAL OF MANAGEMENT INFORMATION SYSTEMS, 30 247-277 (2013)
DOI 10.2753/MIS0742-1222300309
Citations Scopus - 6Web of Science - 4
2015 Adam MTP, Krämer J, Müller MB, 'Auction Fever! How Time Pressure and Social Competition Affect Bidders' Arousal and Bids in Retail Auctions', Journal of Retailing, (2015)

Auction sites on the Internet frequently put bidders under time pressure or highlight the social competition that is inherent to auctions. Both aspects are believed to elicit an e... [more]

Auction sites on the Internet frequently put bidders under time pressure or highlight the social competition that is inherent to auctions. Both aspects are believed to elicit an exciting shopping experience, which may culminate in auction fever. In two laboratory experiments, we investigate the process of auction fever in retail auctions and demonstrate when and how auction fever affects bidding behavior. In contrast to previous studies, we employ physiological measurements as an objective and continuous assessment of bidders' arousal in addition to a subjective assessment of bidders' emotions through psychometric scales. Moreover, we explicitly study the interaction of time pressure and social competition on arousal and bids. We find that bidders' arousal is increased in high time pressure auctions and that this leads to higher bids in ascending auctions-but only when bidders compete with human opponents. Thus, social competition is the actual driver underlying the auction fever phenomenon. Furthermore, we show that the "joy of winning" is significantly stronger than the "frustration of losing" in ascending auctions. Finally, we discuss the implications of our findings for the design of retail auctions.

DOI 10.1016/j.jretai.2015.01.003

Chapter (2 outputs)

Year Citation Altmetrics Link
2015 Cornforth DJ, Adam MTP, 'Cluster Evaluation, Description, and Interpretation for Serious Games: Player profiling in Minecraft', Serious Games Analytics, Springer International Publishing, Switzerland 135-155 (2015)
DOI 10.1007/978-3-319-05834-4_6
Co-authors David Cornforth
2010 Adam MTP, Krämer J, Weinhardt C, Ehrhart KM, 'Investigating auction fever', Information Management and Market Engineering, KIT Scientific Publishing, Karlsruhe, Germany 141-157 (2010)
DOI 10.13140/2.1.1740.0645

Journal article (14 outputs)

Year Citation Altmetrics Link
2015 Hariharan A, Adam MTP, 'Blended emotion detection for decision support', IEEE Transactions on Human-Machine Systems, 45 510-517 (2015)
DOI 10.1109/THMS.2015.2418231
2015 Adam MTP, Krämer J, Müller MB, 'Auction Fever! How Time Pressure and Social Competition Affect Bidders' Arousal and Bids in Retail Auctions', Journal of Retailing, (2015)

Auction sites on the Internet frequently put bidders under time pressure or highlight the social competition that is inherent to auctions. Both aspects are believed to elicit an e... [more]

Auction sites on the Internet frequently put bidders under time pressure or highlight the social competition that is inherent to auctions. Both aspects are believed to elicit an exciting shopping experience, which may culminate in auction fever. In two laboratory experiments, we investigate the process of auction fever in retail auctions and demonstrate when and how auction fever affects bidding behavior. In contrast to previous studies, we employ physiological measurements as an objective and continuous assessment of bidders' arousal in addition to a subjective assessment of bidders' emotions through psychometric scales. Moreover, we explicitly study the interaction of time pressure and social competition on arousal and bids. We find that bidders' arousal is increased in high time pressure auctions and that this leads to higher bids in ascending auctions-but only when bidders compete with human opponents. Thus, social competition is the actual driver underlying the auction fever phenomenon. Furthermore, we show that the "joy of winning" is significantly stronger than the "frustration of losing" in ascending auctions. Finally, we discuss the implications of our findings for the design of retail auctions.

DOI 10.1016/j.jretai.2015.01.003
2015 Teubner T, Adam MTP, Niemeyer C, 'Measuring risk preferences in field experiments: Proposition of a simplified task', Economics Bulletin, 35 1510-1517 (2015)
2015 Hariharan A, Adam MTP, Astor PJ, Weinhardt C, 'Emotion regulation and behavior in an individual decision trading experiment: Insights from psychophysiology', Journal of Neuroscience, Psychology, and Economics, 1-34 (2015)
2015 Teubner T, Adam MTP, Riordan R, 'The impact of computerized agents on immediate emotions, overall arousal and bidding behavior in electronic auctions', Journal of the Association for Information Systems, 1-65 (2015)
2014 Adam MTP, Kroll EB, Teubner T, 'A note on coupled lotteries', ECONOMICS LETTERS, 124 96-99 (2014)
DOI 10.1016/j.econlet.2014.04.024
Citations Scopus - 1
2013 Astor PJ, Adam MTP, Jercic P, Schaaff K, Weinhardt C, 'Integrating Biosignals into Information Systems: A NeuroIS Tool for Improving Emotion Regulation', JOURNAL OF MANAGEMENT INFORMATION SYSTEMS, 30 247-277 (2013)
DOI 10.2753/MIS0742-1222300309
Citations Scopus - 6Web of Science - 4
2013 Astor PJ, Adam MTP, Jaehnig C, Seifert S, 'The Joy of Winning and the Frustration of Losing: A Psychophysiological Analysis of Emotions in First-Price Sealed-Bid Auctions', JOURNAL OF NEUROSCIENCE PSYCHOLOGY AND ECONOMICS, 6 14-30 (2013)
DOI 10.1037/a0031406
Citations Web of Science - 1
2013 Astor PJ, Adam MTP, Jähnig C, Seifert S, 'The joy of winning and the frustration of losing: A psychophysiological analysis of emotions in first-price sealed-bid auctions.', Journal of Neuroscience, Psychology, and Economics, 6 14-30 (2013)
DOI 10.1037/a0031406
2012 Schaaff K, Degen R, Adler N, Adam MTP, 'Measuring Affect Using a Standard Mouse Device', BIOMEDICAL ENGINEERING-BIOMEDIZINISCHE TECHNIK, 57 (2012)
DOI 10.1515/bmt-2012-4013
Citations Scopus - 1
2012 Adam MTP, Kroll EB, 'Physiological Evidence of Attraction to Chance', JOURNAL OF NEUROSCIENCE PSYCHOLOGY AND ECONOMICS, 5 152-165 (2012)
DOI 10.1037/a0029513
Citations Scopus - 3Web of Science - 2
2012 Adam MTP, Kraemer J, Weinhardt C, 'Excitement Up! Price Down! Measuring Emotions in Dutch Auctions', INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE, 17 7-39 (2012)
DOI 10.2753/JEC1086-4415170201
Citations Scopus - 6Web of Science - 5
2012 Adam MTP, Kroll EB, 'Physiological evidence of attraction to chance', Journal of Neuroscience, Psychology, and Economics, 5 152-165 (2012)

While economic models of risky choice assume a concave utility function for gains, experimental evidence reveals situations where otherwise risk-averse decision makers show risk-s... [more]

While economic models of risky choice assume a concave utility function for gains, experimental evidence reveals situations where otherwise risk-averse decision makers show risk-seeking behavior. In this article, we analyze a specific effect called attraction to chance and discuss the role of emotions in risky decision making as an explaining factor for this particular effect. In an experiment, we replicate the behavioral results on attraction to chance from a previous study and add physiological measures for the choice process. We find that attraction to chance can be explained by differences in emotions the subjects experience during the dynamic processes of different types of lotteries. These emotions can be cognitively reflected by the decision maker at the moment of choice and incorporated in expected utility. Therefore, we show the necessity to account for the fact that decision makers perceive lotteries as dynamic processes rather than as indivisible realizations of random variables. © 2012 American Psychological Association.

DOI 10.1037/a0029513
Citations Scopus - 2
2011 Adam MTP, Kraemer J, Jaehnig C, Seifert S, Weinhardt C, 'Understanding auction fever: a framework for emotional bidding', ELECTRONIC MARKETS, 21 197-207 (2011)
DOI 10.1007/s12525-011-0068-9
Citations Scopus - 11Web of Science - 8
Show 11 more journal articles

Conference (23 outputs)

Year Citation Altmetrics Link
2015 Hawlitschek F, Lux E, Teubner T, Adam MTP, 'Foreign live biofeedback: Using others¿ neurophysiological data', Information Systems and Neuroscience, Gmunden, Austria (2015)
DOI 10.1007/978-3-319-18702-0_8
2015 Lux E, Hawlitschek F, Teubner T, Niemeyer C, Adam MTP, 'A hot topic: Group affect live biofeedback for participation platforms', Information Systems and Neuroscience, Gmunden, Austria (2015)
DOI 10.1007/978-3-319-18702-0_5
2015 Lux E, Hawlitschek F, Adam MTP, Pfeiffer J, 'Using live biofeedback for decision support: Investigating influences of emotion regulation in financial decision making', ECIS 2015 Proceedings, Münster, Germany (2015)
2015 Hariharan A, Kunze J, Adam MTP, 'Leveraging the potential of NeuroIS for business analytics', Proceedings of the 15th International Conference on Group Decision & Negotiation, Warsaw, Poland (2015)
2015 Lux E, Hawlitschek F, Hariharan A, Adam MTP, 'Happy birthday! Emotions and cues to trust on consumer-to-consumer market platforms', Proceedings of the 15th International Conference on Group Decision & Negotiation, Warsaw, Poland (2015)
2014 Teubner T, Adam MTP, Camacho S, Hassanein K, 'Understanding Resource Sharing in C2C Platforms: The Role of Picture Humanization', ACIS 2014 Proceedings, Auckland, New Zealand (2014) [E1]
DOI 10.13140/2.1.3578.0167
2014 Feldmann N, Adam MTP, Bauer M, 'Using Serious Games for Idea Assessment in Service Innovation', ECIS 2014 Proceedings, Tel Aviv, Israel (2014)
Citations Scopus - 1
2014 Hariharan A, Adam MTP, Fuong K, 'Towards Understanding the Interplay of Cognitive Demand and Arousal in Auction Bidding', ECIS 2014 Proceedings, Tel Aviv, Israel (2014)
2014 Adam MTP, Gimpel H, Maedche A, Riedl R, 'Stress-sensitive adaptive enterprise systems: Theoretical foundations and design blueprint', Gmunden Retreat on NeuroIS 2014 Proceedings, Gmunden, Austria (2014)
2014 Hariharan A, Müller MB, Adam MTP, 'A NeuroIS platform for lab experiments', Gmunden Retreat on NeuroIS 2014 Proceedings, Gmunden, Austria (2014)
2013 Gimpel H, Adam MTP, Teubner T, 'Emotion Regulation in Management: Harnessing the Potential of NeuroIS Tools', ECIS 2013 Proceedings, Utrecht, The Netherlands (2013)
2013 Adam MTP, Gimpel H, Teubner T, 'Emotions in dynamic bargaining with humans and computer agents', Gmunden Retreat on NeuroIS 2013 Proceedings, Gmunden, Austria (2013)
2013 Henner G, Philipp AMT, Timm T, 'Emotion regulation in management: Harnessing the potential of neurois tools', ECIS 2013 - Proceedings of the 21st European Conference on Information Systems (2013)

Management decisions are taken by human beings, not by robots. Consequently, management decisions, and of course also the respective managers, are affected by emotions. Thus, they... [more]

Management decisions are taken by human beings, not by robots. Consequently, management decisions, and of course also the respective managers, are affected by emotions. Thus, they rely on accurate emotional processing. Research on decision making has shown that individuals with high emotion regulation capabilities perform better in taking effective decisions. Managers perpetually have to take rapid decisions in fast-paced environments, between the poles of diverse interests and motives of colleagues, customers, partners, and rivals. Sophisticated management is the key to any business. Therefore, we argue that IS research should build on the advances in cognitive neuroscience and harness the potential of NeuroIS tools in the field of management support. In this paper, we propose a conceptual framework and taxonomy for how NeuroIS tools may support managers in taking effective decisions by firstly improving their emotion regulation capabilities and, secondly, providing them with real-time feedback and decision support based on physiological measurements. Based on the framework, we outline a specific application for how emotions can affect decision making in the dynamic process of negotiations and for how NeuroIS research can contribute to a better understanding of the underlying visceral processes.

2013 Teubner T, Hawlitschek F, Adam MTP, Weinhardt C, 'Social Identity and Reciprocity in Online Gift Giving Networks', Proceedings of the Forty-Sixth Annual Hawaii International Conference on System Sciences (HICSS), Wailea, Maui, HI (2013)
DOI 10.1109/HICSS.2013.489
Citations Scopus - 1
2013 Schaaff K, Adam MTP, 'Measuring Emotional Arousal for Online Applications: Evaluation of Ultra-Short Term Heart Rate Variability', ACII 2013 Proceedings, Geneva, Switzerland (2013)
DOI 10.1109/ACII.2013.66
2012 Jercic P, Astor PJ, Adam MTP, Hilborn O, Schaaff K, Lindley C, et al., 'A Serious Game Using Physiological Interfaces for Emotional Regulation Training in the Context of Financial Decision Making', ECIS 2012 Proceedings, Barcelona, Spain (2012)
2012 Adam MTP, Teubner T, Riordan R, 'Bidding against the machine: Emotions in electronic markets', Gmunden Retreat on NeuroIS 2012 Proceedings, Gmunden, Austria (2012)
2012 Zhang SS, Adam MTP, Weinhardt C, 'Humans versus Agents: Competition in Financial Markets of the 21st Century', ICIS 2012 Proceedings, Orlanda, FL, USA (2012)
2012 Jercic P, Astor PJ, Adam MTP, Hilborn O, Schaaff K, Lindley C, et al., 'A serious game using physiological interfaces for emotion regulation training in the context of financial decision-making', ECIS 2012 - Proceedings of the 20th European Conference on Information Systems (2012)

Research on financial decision-making shows that traders and investors with high emotion regulation capabilities perform better in trading. But how can the others learn to regulat... [more]

Research on financial decision-making shows that traders and investors with high emotion regulation capabilities perform better in trading. But how can the others learn to regulate their emotions? 'Learning by doing' sounds like a straightforward approach. But how can one perform 'learning by doing' when there is no feedback? This problem particularly applies to learning emotion regulation, because learners can get practically no feedback on their level of emotion regulation. Our research aims at providing a learning environment that can help decision-makers to improve their emotion regulation. The approach is based on a serious game with real-time biofeedback. The game is settled in a financial context and the decision scenario is directly linked to the individual biofeedback of the learner's heart rate data. More specifically, depending on the learner's ability to regulate emotions, the decision scenario of the game continuously adjusts and thereby becomes more (or less) difficult. The learner wears an electrocardiogram sensor that transfers the data via Bluetooth to the game. The game itself is evaluated at several levels.

2011 Adam MTP, Gamer M, Krämer J, Weinhardt C, 'Measuring Emotions in Electronic Markets', ICIS 2011 Proceedings, Shanghai, China (2011)
2011 Astor PJ, Adam MTP, Jähnig C, Seifert S, 'Measuring Regret: Emotional Aspects of Auction Design', ECIS 2011 Proceedings, Helsinki, Finland (2011)
2009 Adam MTP, Gamer M, Hey S, Ketter W, Weinhardt C, 'Measuring the impact of emotions on decision making in electronic markets: A physio-economic approach', GDN 2009 Proceedings, Toronto, Canada (2009)
2008 Adam MTP, Hagenau M, Neumann D, Weinhardt C, 'Emotions in Electronic Auctions: A Physioeconomic Approach on Information Systems', ECIS 2008 Proceedings, Galway, Ireland (2008)
Show 20 more conferences

Report (1 outputs)

Year Citation Altmetrics Link
2012 Peffer G, Fenton-O'Creevy M, Adam MTP, Astor PJ, Cederholm H, Clough G, et al., 'xDelia final report: Emotion-centred financial decision making and learning', European Commission Seventh Framework Programme (2012)
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Grants and Funding

Summary

Number of grants 3
Total funding $870,200

Click on a grant title below to expand the full details for that specific grant.


20141 grants / $400,000

Live-Biofeedback and Emotion Regulation in Electronic Auctions$400,000

Funding body: DFG - German Research Foundation

Funding body DFG - German Research Foundation
Project Team
Scheme Individual Research Grant
Role Lead
Funding Start 2014
Funding Finish 2017
GNo
Type Of Funding Not Known
Category UNKN
UON Y

20111 grants / $460,000

YIG Emotions in Markets$460,000

Funding body: Karlsruhe Institute of Technology

Funding body Karlsruhe Institute of Technology
Project Team
Scheme Young Investigator Group (YIG)
Role Lead
Funding Start 2011
Funding Finish 2015
GNo
Type Of Funding Not Known
Category UNKN
UON Y

20091 grants / $10,200

Emotions in Electronic Auctions$10,200

Funding body: MFG Foundation

Funding body MFG Foundation
Project Team
Scheme Karl Steinbuch Scholarship
Role Lead
Funding Start 2009
Funding Finish 2010
GNo
Type Of Funding Not Known
Category UNKN
UON Y
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Dr Marc Adam

Position

Lecturer
School of Design Communication and IT
Faculty of Science and Information Technology

Contact Details

Email marc.adam@newcastle.edu.au
Phone (02) 4921 5197

Office

Room ICT3.62
Building ICT Building
Location Callaghan
University Drive
Callaghan, NSW 2308
Australia
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