Dr Elaine Xu

Dr Elaine Xu

Lecturer - Strategic Communications

School of Humanities, Creative Ind and Social Sci

Career Summary

Biography

I am a researcher and lecturer passionate about the third sector, communication ethics, and the social economy, especially the relationships formed among governments, companies, and individuals. I study mass media, social media, strategic communications, and platformisation, as well as the roles that individuals and organisations play in influencing how social and environmental issues are framed and marketed to stakeholders, target publics, and audiences. In particular, I am interested in the construction and promotion of 'charitable frames' using text and images and how both communication texts and practices influence ethical, moral, sustainable, and prosocial consumption.

I have a Ph.D. in Global Media and Communications, which was awarded in 2021. In my doctoral thesis, I examined how companies and international non-profit organisations used charitable fundraising campaigns to convey distant suffering and charitable actions to urge purchases of charity-linked products for the clean-water cause. I also have a Master's in Communication Management and completed a dissertation on the exercise and application of regulatory power in Singapore. My Master's dissertation looked at how charity law and regulations can shape engagements in charitable actions, confer social and financial responsibilities to citizens, and influence the development of social enterprises. Another tertiary qualification I have is a Graduate Diploma in Asian Studies. 

Before working in academia, I was a media and communications professional and co-managing director of a company that provided production and consultancy services to public-sector and private-sector clients. I am a bilingual communicator (English and Mandarin) and have over 10 years of experience working (and living) in Southeast and East Asia. My expertise lies in content creation (online and broadcast), localisation strategies for content development and marketing, and integrated marketing and communication strategies.

Areas of research: (i) charitable frames and giving; (ii) virtual communities and social identities; (iii) charitable and illness fundraising; (iv) philanthropy and non-profit marketing; (v) nonprofit and environmental communications; and (vi) how communication texts and processes influence moral, ethical, sustainable, and prosocial consumption (including food practices).

Since 2016, I have presented my research at national, regional and international conferences attended by scholars, government sector employees, practitioners, and those working for charities and civil society organisations. My work is interdisciplinary, and my current publications and research projects focus on:

  • illness blogging practices by caregivers and patients
  • foodscape mediation and supermarket food media
  • communications with migrants and culturally and linguistically diverse communities
  • non-profit and environmental communication (including charitable fundraising)
  • ethnocentric and charity-linked consumption and consumption practices


Methodological expertise: (i) frame identification and analysis (ii) interpretive synthesis of literature; (iii) descriptive statistics and analysis; (iv) qualitative content analysis; (v) participant observation; (vi) focus groups; (vii) text, visual, and document analyses; (viii) semantic network analysis; (ix) thematic analysis; and (x) digital ethnography.

Research supervision

I am accepting research students whose projects focus on examining (i) texts as discourse products or (ii) the framing efforts of social actors. I am particularly interested in projects related to my current research interests:

  • Charitable fundraising and crowdfunding
  • Cause-related marketing
  • Green public relations
  • Environmental communication

If you are interested to undertake research at the University of Newcastle under my supervision, please review the enrolment/application information and send through a copy of your CV and your research proposal to my institutional email. 

Qualifications

  • Doctor of Philosophy, Murdoch University
  • Master of Communication Management, Murdoch University

Keywords

  • charitable frames
  • consumption practices
  • development communication
  • frame-building processes
  • illness blogging
  • non-profit communications
  • philanthropy
  • social media
  • strategic communication

Languages

  • English (Fluent)
  • Mandarin (Fluent)

Fields of Research

Code Description Percentage
470101 Communication studies 20
470104 International and development communication 30
470103 Environmental communication 20
470203 Consumption and everyday life 30

Professional Experience

UON Appointment

Title Organisation / Department
Lecturer - Strategic Communications University of Newcastle
School of Humanities, Creative Ind and Social Sci
Australia

Academic appointment

Dates Title Organisation / Department
10/5/2021 - 11/3/2022 Associate Lecturer in Strategic Communications (Undergraduate) Murdoch University
College of Arts, Business, Law and Social Sciences
Australia

Professional appointment

Dates Title Organisation / Department
1/1/2007 - 30/11/2018 Co-Founder and Co-Managing Director Moriah Group of Media Companies
Singapore

Teaching appointment

Dates Title Organisation / Department
2/7/2018 - 7/5/2021 Sessional Lecturer in Communication (Postgraduate) Murdoch University
College of Arts, Business, Law and Social Sciences
Australia
1/2/2018 - 30/6/2018 Sessional Lecturer and Tutor in Communication (Undergraduate) Curtin University
School of Media, Creative Arts and Social Inquiry
Australia

Awards

Scholarship

Year Award
2018 Murdoch International Postgraduate Scholarship (a merit-based tuition scholarship and stipend)
Murdoch University

Teaching

Code Course Role Duration
CMNS2530 Strategic Communications
School of Humanities, Creative Industries and Social Sciences | University of Newcastle

This course will provide students with an understanding of the fundamental communication and relational concepts and processes that underpin strategic communication and public relations strategy. The course focusses on organisational communication behaviour and strategic engagement with key publics, and the role of strategic communication within an organisation. Using a problem-based learning approach, students will work collaboratively to identify, analyse and address real-world communication issues. Students will develop strategic responses that are underpinned by relevant theoretical, ethical and legal frameworks.

Topics will include:

  • Key concepts of communication and public relations strategy.
  • Thematic engagement through the examination of organisational communication for key publics such as media relations, employee relations, community relations/CSR; and other stakeholder relations.
  • Developing strategic responses to identified communication issues that are underpinned by public relations theory and comply with legal and ethical standards for organisational communication.
  • Developing applied communication skills needed to produce strategic public relations materials in an organisational context.
 Course Coordinator, Lecturer, Tutor 17/7/2023 - 20/10/2023
CMNS1090 Media Storytelling (Foundations of Professional Writing)
School of Humanities, Creative Industries and Social Sciences | University of Newcastle

This course introduces students to professional writing skills for a range of communication media forms and platforms. Workshops provide the opportunity for students to develop skills to meet new writing challenges, to critically examine examples of professional writing, to discuss their own work with their peers, and to consider the ethical and legal obligations of the professional writer. Students are set writing tasks which offer the potential for publication.

This course covers:

  • Professional writing practice for journalism, public relations, and media production.
  • Writing and editing media releases, news stories and film synopses for various platforms and audiences.
  • Scripting and recording audio-visual stories.
 Tutor 20/2/2023 - 5/6/2023
CMNS2140 Principles of Public Relations
School of Humanities, Creative Industries and Social Sciences | University of Newcastle

This course introduces students to the field of public relations and provides a foundational knowledge of public relations theory and practice. Students will begin to develop an understanding of professional practice, ethical issues, and the role of communication strategies and tactics in public relations management. Students are encouraged to explore different types of public relations practice and to begin positioning themselves to develop a career in the field. 

Topics include: 

  • Public relations theory, practice, and current debates in the discipline.
  • Popular culture portrayals of public relations and how these portrayals inform perceptions of public relations.
  • Public relations ethics and how ethical frameworks impact on practice.
  • Preparation of a public relations communication plan using research-based evidence.
 Course Coordinator, Lecturer, Tutor 20/2/2023 - 5/6/2023
CMNS2510 Global Media Industries
School of Humanities, Creative Industries and Social Sciences | University of Newcastle

This course examines global issues in communication and media industries. Students will develop their understanding of international media practice and theory and gain skills to assist them in working in a global environment. They will explore the role of media professionals in society. The course examines variations in media systems around the world including how social, cultural, political, economic, and historical contexts influence and impact media practice.

This course covers:

  • Theories used to evaluate, understand, and direct change for the international media industries.
  • Comparative case studies of international media systems including infrastructure, technology, legal and ethical contexts.
  • The socio-cultural impact of international media including: cultural imperialism and transculturation; globalisation; and contraflow
  • The influence of new media technologies.
  • The developing roles and job descriptions of contemporary media practitioners in a global-local milieu.

 Course Coordinator, Lecturer, Tutor 17/7/2023 - 20/10/2023
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Publications

For publications that are currently unpublished or in-press, details are shown in italics.

Highlighted Publications

Year Citation Altmetrics Link
2020 Xu E, 'A generalisable model for frame identification: towards an integrative approach', Communication Research and Practice, 6 245-258 (2020) [C1]

This paper presents a general model for identifying frames in texts or messages, and for delineating their characteristics and communicative structures. Integrating ide... [more]

This paper presents a general model for identifying frames in texts or messages, and for delineating their characteristics and communicative structures. Integrating ideas and methods from qualitative content analysis, semantic network analysis, and thematic analysis, the model is based on an inductive approach to data condensation and abstraction; it enables the conceptualisation of issue-specific as well as generic frames. The analytic procedures entailed by the model are outlined using examples from a broader study of framing practices in charitable fundraising campaigns. Findings from the study are discussed to illustrate how the model can enhance the trustworthiness and generalisability of frame-based research. Further applications and potential limitations of the model are also discussed.

DOI 10.1080/22041451.2020.1759925
Citations Scopus - 2Web of Science - 1
2024 Xu E, Lim T, Lee H, 'Stakeholder engagement and chaotic narrative spaces: Singapore's COVID-19 outbreak in foreign-worker dormitories', COMMUNICATION RESEARCH AND PRACTICE, 10 129-147 (2024) [C1]
DOI 10.1080/22041451.2024.2347690

Conference (19 outputs)

Year Citation Altmetrics Link
2023 Xu E, Rokobauer E, 'Bringing the(ir) world into the classroom: Using active and inquiry-based learning as inclusive teaching strategies', [Online] (2023)
2023 Xu E, '"Stand up to the water crisis": Leveraging e-commerce sites as strategic sites of climate change communication', Victoria University of Wellington, Wellington, New Zealand (2023)
2022 Xu E, 'Who are the beneficiaries? Mediatised bodies as public imaginaries about development in charitable fundraising appeals', Edith Cowan University, Perth, WA, Australia (2022)
2022 Xu E, 'Government and third-sector responses to help 'others' amid COVID-19: A framing study on helping strangers in Singapore [Virtual presentation]', Concordia University, Montreal, Canada (2022)
2022 Xu E, Lim T, Lee H, 'From reputation to resilience: Organisational communication management around Singapore's COVID-19 outbreaks in migrant worker dormitories', University of Wollongong (2022)
2022 Sidhu J, Archer C, Xu E, 'The practice and portrayal of cancel culture in Singapore: A case study of an influencer's sexual misconduct scandal', University of Wollongong (2022)
2021 Xu E, 'Globalising representations of (distant) human suffering: An analysis of the commercial and charitable portrayals of water (in)security', (Virtual conference) (2021)
2021 Xu E, 'Gratification orientation model of charitable fundraising: Audience activity, interpretive frames, and communication processes', (Virtual conference) (2021)
2020 Xu E, 'The communicative potency of charitable frames: Mobilising and (re)framing international development actions', (Virtual conference) (2020)
2020 Xu E, 'Mobilising communities and resources for COVID-19: A comparative study of national mask-sewing initiatives in Australia and Singapore', (Virtual conference) (2020)
2019 Xu E, 'Charitable frames in water fundraising campaigns: Findings on the communicative processes that shape the impetus to buy', Murdoch University, Perth, WA, Australia (2019)
2019 Xu E, 'Solving water inaccessibility through individual purchases: An analysis of cause-related marketing campaigns between 2005 and 2018', National Institute of Development Administration, Bangkok, Thailand (2019)
2018 Xu E, Archer C, 'Networked intimacy in online illness narratives and charitable fundraising', Curtin University, Perth, WA, Australia (2018)
2018 Xu E, 'Communicating fragmented realities of charitable need', University of Auckland (2018)
2018 Archer C, Wolf K, Xu E, 'Friends, likes, fake followers and cash: The impact of social media influencers on the ethical practice of public relations', Atma Jaya Catholic University of Indonesia (2018)
2017 Xu E, 'Fundraising messages and the influence of framing on the communication of charitable actions', Murdoch University (2017)
2017 Xu E, Lee T, 'Cyber-ethics and the Belle Gibson controversy in Australia', Google Asia-Pacific Headquarters (2017)
2017 Xu E, Lee T, 'Illness bloggers and sickness scams: Belle Gibson as a cultural and technological artefact', University of Sydney (2017)
2016 Xu E, Lee T, 'Foodscape mediation in Australian supermarkets: The cultural uses of private-label products', University of Tasmania (2016)
Show 16 more conferences

Creative Work (1 outputs)

Year Citation Altmetrics Link
2024 McBratney S, Xu E, Cassin A, Weaving S, 'Life. Pass it On.' (2024) [N1]
Co-authors Stuart Mcbratney, Andrea Cassin

Dataset (1 outputs)

Year Citation Altmetrics Link
2025 Xu E, 'Framing perspectives and representational strategies of water insecurity in case-related marketing campaigns for clean water (2005 to 2018)' (2025)
DOI 10.71862/rmea-7w08

Journal article (5 outputs)

Year Citation Altmetrics Link
2024 Xu E, Lim T, Lee H, 'Stakeholder engagement and chaotic narrative spaces: Singapore's COVID-19 outbreak in foreign-worker dormitories', COMMUNICATION RESEARCH AND PRACTICE, 10 129-147 (2024) [C1]
DOI 10.1080/22041451.2024.2347690
2020 Xu E, Lee T, 'Supermarket magazines and foodscape mediation in Australia', Communication Research and Practice, 6 111-124 (2020) [C1]

This empirical study of Australian supermarket magazines examines how the mediatised representations of branded products are used to construct relations to food and (re... [more]

This empirical study of Australian supermarket magazines examines how the mediatised representations of branded products are used to construct relations to food and (re-)establish its functional and symbolic values. It contends supermarket magazines are corporate-owned and -controlled sites of communication and cultural production that bring to light the shifting (power) relations between consumers, food producers and supermarkets. The first section of the paper highlights the role of mediatised representations, product positioning and differentiation strategies and cultural intermediaries in mediating the functional and symbolic values of branded products. Using data generated from the analysis of Coles and Fresh, the next section outlines the communicative orientations of mediatised representations in supermarket magazines and identifies four types of relations to food practices. A communication model of supermarket foodscape mediation is presented to illustrate the mediatory influence of supermarket magazines on the formation of food practices and food relations.

DOI 10.1080/22041451.2019.1651564
Citations Scopus - 3Web of Science - 3
2020 Xu E, 'A generalisable model for frame identification: towards an integrative approach', Communication Research and Practice, 6 245-258 (2020) [C1]

This paper presents a general model for identifying frames in texts or messages, and for delineating their characteristics and communicative structures. Integrating ide... [more]

This paper presents a general model for identifying frames in texts or messages, and for delineating their characteristics and communicative structures. Integrating ideas and methods from qualitative content analysis, semantic network analysis, and thematic analysis, the model is based on an inductive approach to data condensation and abstraction; it enables the conceptualisation of issue-specific as well as generic frames. The analytic procedures entailed by the model are outlined using examples from a broader study of framing practices in charitable fundraising campaigns. Findings from the study are discussed to illustrate how the model can enhance the trustworthiness and generalisability of frame-based research. Further applications and potential limitations of the model are also discussed.

DOI 10.1080/22041451.2020.1759925
Citations Scopus - 2Web of Science - 1
2020 Xu E, Lee T, 'Communicative and globalizing impacts of food labels: an Australian study', Media International Australia, 175 93-108 (2020) [C1]
DOI 10.1177/1329878X19877205
Citations Scopus - 4Web of Science - 4
2017 Xu E, Lee T, 'Illness bloggers and sickness scams: communication ethics and the 'Belle' Gibson saga', Ethical Space: The International Journal of Communication Ethics, 14 72-79 (2017) [C1]
Show 2 more journal articles

Thesis / Dissertation (2 outputs)

Year Citation Altmetrics Link
2021 Xu E, Communicating distant suffering and charitable actions: Framing consumer decisions as remedies for water insecurity, Murdoch University (2021)
2017 Xu E, The evolution of the charitable landscape in Singapore: Social enterprises and regulatory power, Murdoch University (2017)
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Grants and Funding

Summary

Number of grants 5
Total funding $80,648

Click on a grant title below to expand the full details for that specific grant.

Highlighted grants and funding

“Let’s talk”: Organ and tissue donation campaign targeting young Australians$73,118

A team of researchers from the University of Newcastle was awarded a Community Awareness Grant from the Australian Organ and Tissue Authority (OTA) to address the low rate of organ and tissue donation among young Australians. Student focus groups revealed myths, barriers, and attitudes, which were combined with a systematic review of international literature to guide content creation. Responding to these insights, this project produced a portfolio of media works, designed to prompt 18–22-year-olds to talk with their families about organ donation and registration.  The portfolio comprised three scripted 30-second advertisements (released in both horizontal and vertical formats), five vertical-only vox-pop videos for TikTok and YouTube, and three campaign posters. The creative direction, messaging, and call-to-action were informed by the findings from student focus groups and the systematic review of international literature of organ donation framing and messaging. The media works were produced with student involvement across research, production, and dissemination, and were distributed on youth-oriented platforms such as YouTube and TikTok. The campaign achieved over 200,000 YouTube views, 1.69 million impressions on TikTok and generated further peer-to-peer engagement across social media.

Funding body: Australian Organ and Tissue Donation and Transplantation Authority

Funding body Australian Organ and Tissue Donation and Transplantation Authority
Project Team Doctor Elaine Xu, Doctor Andrea Cassin, Doctor Stuart McBratney, Doctor Simon Weaving
Scheme Community Awareness Grants Program
Role Lead
Funding Start 2023
Funding Finish 2023
GNo G2201286
Type Of Funding C1500 - Aust Competitive - Commonwealth Other
Category 1500
UON Y

Blogging about sick children: Factors influencing parental illness blogging practices in Australia$5,000

Funding body: College of Human and Social Futures, University of Newcastle

Funding body College of Human and Social Futures, University of Newcastle
Project Team

Elaine Xu
Scheme CHSF New Start Scheme
Role Lead
Funding Start 2023
Funding Finish 2023
GNo
Type Of Funding Internal
Category INTE
UON N

20232 grants / $78,118

“Let’s talk”: Organ and tissue donation campaign targeting young Australians$73,118

A team of researchers from the University of Newcastle was awarded a Community Awareness Grant from the Australian Organ and Tissue Authority (OTA) to address the low rate of organ and tissue donation among young Australians. Student focus groups revealed myths, barriers, and attitudes, which were combined with a systematic review of international literature to guide content creation. Responding to these insights, this project produced a portfolio of media works, designed to prompt 18–22-year-olds to talk with their families about organ donation and registration.  The portfolio comprised three scripted 30-second advertisements (released in both horizontal and vertical formats), five vertical-only vox-pop videos for TikTok and YouTube, and three campaign posters. The creative direction, messaging, and call-to-action were informed by the findings from student focus groups and the systematic review of international literature of organ donation framing and messaging. The media works were produced with student involvement across research, production, and dissemination, and were distributed on youth-oriented platforms such as YouTube and TikTok. The campaign achieved over 200,000 YouTube views, 1.69 million impressions on TikTok and generated further peer-to-peer engagement across social media.

Funding body: Australian Organ and Tissue Donation and Transplantation Authority

Funding body Australian Organ and Tissue Donation and Transplantation Authority
Project Team Doctor Elaine Xu, Doctor Andrea Cassin, Doctor Stuart McBratney, Doctor Simon Weaving
Scheme Community Awareness Grants Program
Role Lead
Funding Start 2023
Funding Finish 2023
GNo G2201286
Type Of Funding C1500 - Aust Competitive - Commonwealth Other
Category 1500
UON Y

Blogging about sick children: Factors influencing parental illness blogging practices in Australia$5,000

Funding body: College of Human and Social Futures, University of Newcastle

Funding body College of Human and Social Futures, University of Newcastle
Project Team

Elaine Xu
Scheme CHSF New Start Scheme
Role Lead
Funding Start 2023
Funding Finish 2023
GNo
Type Of Funding Internal
Category INTE
UON N

20191 grants / $400

PhD Seminar Travel Grant$400

Funding to attend and present at the PhD seminar held during the regional conference of the International Society for Third Sector Research Asia-Pacific Regional Network, National Institute of Development Administration, Bangkok, Thailand, July 15–16 2019. 

Funding body: International Society for Third Sector Research

Funding body International Society for Third Sector Research
Project Team

Elaine Xu
Scheme ISTR PhD Seminar Travel Grant
Role Lead
Funding Start 2019
Funding Finish 2019
GNo
Type Of Funding External
Category EXTE
UON N

20181 grants / $630

Graduate Research Conference Travel Award$630

Funding to attend and present at the annual conference of the Australian and New Zealand Communication Association, University of Auckland (New Zealand), 4-6 July 2018.

Funding body: Murdoch University

Funding body Murdoch University
Project Team

Elaine Xu
Scheme Higher Degree Research (HDR) Conference Scholarship
Role Lead
Funding Start 2018
Funding Finish 2018
GNo
Type Of Funding External
Category EXTE
UON N

20171 grants / $1,500

Graduate Research Conference Travel Award$1,500

Funding to attend and present at the annual conference of the Australian and New Zealand Communication Association, University of Sydney (Australia), 5-7 July 2017.

Funding body: Murdoch University

Funding body Murdoch University
Project Team

Elaine Xu
Scheme Higher Degree Research (HDR) Conference Scholarship
Role Lead
Funding Start 2017
Funding Finish 2017
GNo
Type Of Funding External
Category EXTE
UON N
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Research Supervision

Number of supervisions

Completed1
Current2

Current Supervision

Commenced Level of Study Research Title Program Supervisor Type
2025 PhD The Role of Fact-Checking in Enhancing Public Discourse on the Three Planetary Crises PhD (Comm & Media Arts), College of Human and Social Futures, The University of Newcastle Co-Supervisor
2025 PhD Sociotechnical Imaginaries and Public Perceptions of AI in Australia and China PhD (Sociology & Anthropology), College of Human and Social Futures, The University of Newcastle Co-Supervisor

Past Supervision

Year Level of Study Research Title Program Supervisor Type
2025 PhD Self-Presentations on Social Network Sites: Emerging Adults and their Marketised Personas PhD (Comm & Media Arts), College of Human and Social Futures, The University of Newcastle Principal Supervisor
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Research Projects

Australian supermarket food media and foodscape mediation 2016 -

Publications

Xu E, Lee T, 'Foodscape mediation in Australian supermarkets: The cultural uses of private-label products', University of Tasmania (2016)

Xu E, Lee T, 'Supermarket magazines and foodscape mediation in Australia', Communication Research and Practice, 6 111-124 (2020) [C1]

Xu E, Lee T, 'Communicative and globalizing impacts of food labels: an Australian study', Media International Australia, 175 93-108 (2020) [C1]

Collaborators

Name Organisation
Terence Lee Murdoch University

Illness blogging and social media influencers 2017 -

Publications

Xu E, Lee T, 'Illness bloggers and sickness scams: communication ethics and the 'Belle' Gibson saga', Ethical Space: The International Journal of Communication Ethics, 14 72-79 (2017) [C1]

Xu E, Lee T, 'Cyber-ethics and the Belle Gibson controversy in Australia', Google Asia-Pacific Headquarters (2017)

Xu E, Lee T, 'Illness bloggers and sickness scams: Belle Gibson as a cultural and technological artefact', University of Sydney (2017)

Xu E, Archer C, 'Networked intimacy in online illness narratives and charitable fundraising', Curtin University, Perth, WA, Australia (2018)

Sidhu J, Archer C, Xu E, 'The practice and portrayal of cancel culture in Singapore: A case study of an influencer's sexual misconduct scandal', University of Wollongong (2022)

Migrant workers and COVID-19 responses 2020 -

Publications

Xu E, 'Mobilising communities and resources for COVID-19: A comparative study of national mask-sewing initiatives in Australia and Singapore', (Virtual conference) (2020)

Xu E, 'Government and third-sector responses to help 'others' amid COVID-19: A framing study on helping strangers in Singapore [Virtual presentation]', Concordia University, Montreal, Canada (2022)

Xu E, Lim T, Lee H, 'From reputation to resilience: Organisational communication management around Singapore's COVID-19 outbreaks in migrant worker dormitories', University of Wollongong (2022)

Charitable fundraising and development communication 2017 -

Publications

Xu E, 'Fundraising messages and the influence of framing on the communication of charitable actions', Murdoch University (2017)

Xu E, 'Communicating fragmented realities of charitable need', University of Auckland (2018)

Xu E, 'Charitable frames in water fundraising campaigns: Findings on the communicative processes that shape the impetus to buy', Murdoch University, Perth, WA, Australia (2019)

Xu E, 'Solving water inaccessibility through individual purchases: An analysis of cause-related marketing campaigns between 2005 and 2018', National Institute of Development Administration, Bangkok, Thailand (2019)

Xu E, 'The communicative potency of charitable frames: Mobilising and (re)framing international development actions', (Virtual conference) (2020)

Xu E, 'A generalisable model for frame identification: towards an integrative approach', Communication Research and Practice, 6 245-258 (2020) [C1]

Xu E, Communicating distant suffering and charitable actions: Framing consumer decisions as remedies for water insecurity, Murdoch University (2021)

Xu E, 'Globalising representations of (distant) human suffering: An analysis of the commercial and charitable portrayals of water (in)security', (Virtual conference) (2021)

Xu E, 'Gratification orientation model of charitable fundraising: Audience activity, interpretive frames, and communication processes', (Virtual conference) (2021)

Xu E, 'Who are the beneficiaries? Mediatised bodies as public imaginaries about development in charitable fundraising appeals', Edith Cowan University, Perth, WA, Australia (2022)

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Research Collaborations

The map is a representation of a researchers co-authorship with collaborators across the globe. The map displays the number of publications against a country, where there is at least one co-author based in that country. Data is sourced from the University of Newcastle research publication management system (NURO) and may not fully represent the authors complete body of work.

Country Count of Publications
Australia 7
Singapore 2
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Dr Elaine Xu

Position

Lecturer - Strategic Communications
School of Humanities, Creative Ind and Social Sci
College of Human and Social Futures

Contact Details

Email elaine.xu@newcastle.edu.au
Phone 0240339238
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Aligned with the United Nations Sustainable Development Goals

598952--quality-education598934--zero-hunger598950--water-and-sanitation598944--consumption598938--partnerships