Dr Suzanne Hartsuyker
Casual Academic
Newcastle Business School
Career Summary
Biography
Suzanne is a Lecturer within Newcastle Business School and teaches across the disciplines of innovation and entrepreneurship, management and marketing. These include a focus on areas of Business Venturing, Innovation Management within an organisational context, as well as Managing Innovation across the broader Global Ecosystem. Suzanne has also taught in areas of Leadership and Ethics, Strategic Management, Integrated Marketing Communications and Marketing Principles.
Suzanne holds a PhD in Management, with her research focusing on consumer behaviour, omnichannels, touchpoints, company control and retailing, as well as areas of innovation adoption and entrepreneurship.
Prior to joining the University of Newcastle, Suzanne held various executive and management positions within the media, sales and banking sectors.
Qualifications
- Doctor of Philosophy, University of Newcastle
- Bachelor of Business, University of Newcastle
Keywords
- Company Control
- Consumer behaviour
- Entrepreneurship
- Innovation
- Omnichannel
- Retailling
- Touchpoint
Fields of Research
Code | Description | Percentage |
---|---|---|
350704 | Entrepreneurship | 20 |
350601 | Consumer behaviour | 60 |
350705 | Innovation management | 20 |
Professional Experience
UON Appointment
Title | Organisation / Department |
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Casual Academic | University of Newcastle Newcastle Business School Australia |
Publications
For publications that are currently unpublished or in-press, details are shown in italics.
Journal article (1 outputs)
Year | Citation | Altmetrics | Link | ||
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2002 |
Polonsky MJ, Hanson B, Hartsuyker S, Novacesvski V, 'An Examination of Audio and Visual CurFraming Within Australian In-Cinema Advertisments', Asia Pacific Journal of Marketing and Logistics, 14,1 3-18 (2002) [C1]
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Dr Suzanne Hartsuyker
Positions
Casual Academic
Newcastle Business School
College of Human and Social Futures
Casual Academic
Newcastle Business School
College of Human and Social Futures
Contact Details
suzanne.hartsuyker@newcastle.edu.au |
Office
Room | NuSpace - Level 7, NW corner - collaborative workspace |
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