PD+Base: How to conduct a competitor analysis
Basic principles of IP and Commercialisation
Building on Webinar Market Identification, participants will learn how to identify their own competitive advantage in their market, understand who their competitors are and their strengths and weaknesses, and articulate the barriers to market entry and how to overcome them.
Presenter: Dr Michael Challenor, Founding Executive - Vitaltrace
Event is free but registration is essential
Find out about upcoming PD+ webinars and catch up on recordings of previous PD+ webinars at the Research Advantage Knowledge Hub.
Event Information
- Date: Thursday 25 July 2024 from 12:00pm - 1:00pm
The University of Newcastle acknowledges the traditional custodians of the lands within our footprint areas: Awabakal, Darkinjung, Biripai, Worimi, Wonnarua, and Eora Nations. We also pay respect to the wisdom of our Elders past and present.