Innovation and Entrepreneurial Strategy is the capstone course in the Innovation and Entrepreneurship program. You will be involved with the identification and framing of a real innovation project and problem. A mix of design thinking and project management will also be incorporated. The course importantly examines the 'why' and values behind a venture; these are known key tenets of great enterprises and their success. The capstone applies all your knowledge from the suite of previous courses but with the addition of a major industry based challenge and project that utilises theory and hones your practical understanding.
Availability2020 Course Timetables
Newcastle City Precinct
- Semester 2 - 2020
This course replaces the following course(s): MNGT3006. Students who have successfully completed MNGT3006 are not eligible to enrol in MNGT3016.
On successful completion of the course students will be able to:
1. Demonstrate and critically evaluate key theories, concepts and models underpinning innovation and entrepreneurial strategy.
2. Evaluate major emerging trends that impact the innovation and entrepreneurial process.
3. Demonstrate and advanced ability to evaluate and implement innovation and entrepreneurial strategies as applied to complex, real-world situtations.
4. Evaluate a range of leadership skills and ethical practices critical for sustainable, responsible entrepreneurial strategic success.
5. Access, analyse, evaluate and synthesise information appropriate for innovation and entrepreneurial activities.
6. Work collaboratively to challenge and develop ideas, and to communicate outcomes in written and oral contexts.
The course will cover the following content:
- Nature, theories and practice of enterprise strategy for times of accelerated change
- Problem identification, framing and design thinking for improving outcomes
- Project managing and evaluating effectiveness of strategies to achieve objectives
- Strategic choices, direction and objectives of great enterprises internationally
- Planning, processes and critical role and development of project innovations
- Role of luck and chance in sustained strategy
- Enterprise leadership, managing and applying project innovations
- Ethical behaviour and social responsibility
Students must have successfully completed MNGT1002 and MNGT2002 to enrol in this course.
Written Assignment: Problem Identification Brief (25%)
Report: Group Project Report (35%)
Presentation: Group Presentation (15%)
Journal: Individual Reflection (25%)
Newcastle City Precinct
Integrated Learning Session
Face to Face On Campus 3 hour(s) per Week for Full Term starting in week 1