Successful creation of an enterprise brings with it another challenge, that of sustained growth. This course builds on the 2000 level course Business Venturing by focusing on business development and sustainability (rather than the creation) of growth firms. The course examines concepts of entrepreneurship and key entrepreneurial processes, strategies and techniques that well- established firms may embrace to grow and succeed in this age of rapid, volatile, discontinuous change.
Availability2020 Course Timetables
Newcastle City Precinct
- Semester 2 - 2020
On successful completion of the course students will be able to:
1. Identify, articulate and select relevant contemporary business sustainability strategies;
2. Predict, evaluate and select emerging trends that may impact company growth;
3. Identify core personal entrepreneurial traits and skills required to lead successful company growth and sustainability;
4. Demonstrate entrepreneurial decision making and rationale to ensure the long-term growth and sustainability of a business;
5. Recommend an appropriate business exit strategy when given a business scenario.
The topics in this course include the following:
- Theories and practice of business growth.
- Key global trends and practices in business sustainability.
- Entrepreneurial strategies, processes and techniques to pursue ongoing firm growth and success, including use of mergers and acquisitions, developing strategic relationships, securing finance and developing appropriate organisation structures.
- Identifying and developing internal company benchmarks to manage growth and sustainability and therefore apply appropriate decision making strategies.
- Identifying core entrepreneurial competencies required to lead company growth and sustainability.
- Exit strategies for the developed business
MNGT2002 Business Venturing
Essay: Individual essay
Written Assignment: Written Reflection on an In-Class Sales Activity
Online Learning Activity: Online forum contributions
Newcastle City Precinct
Integrated Learning Session
Face to Face On Campus 2 hour(s) per Week for Full Term
Students are expected to complete 4 hours of guided learning via online preparation, lectures, interactive workshops, tutorials, discussion groups or self-directed learning and an additional 6 hours of independent study per week.