Not currently offered
Course code



10 units


6000 level

Course handbook


The course develops an understanding of qualitative methods in research. It is designed to provide students with knowledge and skills in preparation for the conduct of qualitative research by focusing on the assumptions and logic underlying the planning, conduct and writing up of qualitative research. The course also emphasises the appropriateness of different research strategies and the technical features of specific research methods and design.


Not currently offered.

This Course was last offered in Trimester 3 - 2017.

Learning outcomes

On successful completion of the course students will be able to:

1. Critically evaluate the place of qualitative research in relation to possible research strategies in business research.

2. Describe and debate the underlying assumptions and logic of qualitative methods.

3. Outline the major ethical issues involved in qualitative research.

4. Plan and implement a qualitative research design.

5. Draw upon a repertoire of qualitative methods to meet the needs of a research design.

6. Conduct qualitative data analysis and interpretation

7. Develop, present and defend a written qualitative research methodology proposal, dissertation or paper.

8. Appraise critically the qualitative research of others.


Part 1- The Foundations of Qualitative Research
This module includes the following:

  1. Research Commitments and Paradigm Positions
  2. Doing Ethical Research
  3. Research Designs and Process
  4. The Nature of Qualitative Research

Part 2 " Using Qualitative Research Methods
This module includes the following:

  1. Qualitative Interviewing and Focus Groups
  2. Ethnography and Participant Observation
  3. Case Study Method
  4. Language-Based Approaches
  5. Action Research
  6. Documents and Artefacts
  7. Internet and On-Line Approaches

Part 3 " The Analysis and Presentation of Qualitative Research
This module includes the following:

  1. Qualitative Analysis and Interpretation
  2. Writing and Presentation
  3. Issues and Other Qualitative Methods

Assumed knowledge

Appropriate undergraduate degree or 60 units of the DBA

Assessment items

Written Assignment: Written Methodological Investigation

Written Assignment: Written Methodology Critique

Written Assignment: Written Methodology Paper