Available in 2017

Course handbook


This course enables students to choose from a variety of experimental or professionally oriented project offerings, or initiate their own project/s, to develop a more focused or diverse design expertise. Project offerings may encompass but are not limited to: print design, environmental graphic design, design for printed information, exhibition and public event design, advertising and branding, and Work Integrated Learning design placements. This course will examine areas of process for designers and illustrators.

Availability2017 Course Timetables


  • Semester 1 - 2017

Learning outcomes

On successful completion of the course students will be able to:

1. Demonstrate through their completed design projects a clear sense of their future professional design direction;

2. Demonstrate and apply a well developed creative understanding of the interplay between content and image, type and graphic elements in their chosen design media or medias;

3. Generate content for professional and / or experimental design applications of their choosing;

4. Conceive, design and execute their chosen design project/s in an ethical and professional manner;

5. Complete design projects to production ready standards through project driven self-tuition of relevant production skills.

6. Understand the role of art direction and editorial policy set by a publication.


Topics will include:

  1. Art director's views and role in the design process
  2. Schedule of production.
  3. Development of personal standard, idea generation and design strategies.


To enrol in this course you must have successfully completed DESN1101, DESN1102, DESN2031 and DESN2041.

Assessment items

Project: Projects

Presentation: Presentations - Individual

Journal: Journal

Contact hours



Face to Face On Campus 1 hour(s) per Week for 4 Weeks

Self-Directed Learning

Self-Directed 1 hour(s) per Week for 6 Weeks


Face to Face On Campus 2 hour(s) per Week for 6 Weeks