The University of Newcastle, Australia
Not currently offered
Course code

DESN1102

Units

10 units

Level

1000 level

Course handbook

Description

This course explores the systematic use of typography in a variety of professional applications. It introduces students to the underlying structural principles for type design and usage in different `publication' systems and covers a number of key technical terms and devices for doing so.


Availability

Not currently offered.

This Course was last offered in Semester 2 - 2019.


Learning outcomes

On successful completion of the course students will be able to:

1. Identify and manipulate many of the key structural features of various letterforms and typefaces in the design of a typeface

2. Display an understanding of a variety of technical terms and devices for designing effectively with type

3. Design typographic layouts for a variety of publication forms

4. Demonstrate an understanding of the role typeface design plays in establishing a tone of voice in creating meaning in visual communication.


Content

Topics will include:

  1. Design and construction of letterforms and typefaces;
  2. Visual hierarchies and the grid structure;
  3. Image, type and graphic relationships;
  4. Type characteristics, legibility, readability and meaning;

Requisite

This course replaces DESN1300. If you have successfully completed DESN1300 you cannot enrol in this course.


Assessment items

Project: Visual submission - 50%

Project: Visual submission, class work and oral presentation - 50%