Available in 2022
Course code



10 units


1000 level

Course handbook


This course introduces students to key foundational visual communication principles through practical exercises, reflective learning, visual research and undertaking the design process. It explores how these principles are used to visually communicate meaning through experimentation with the relationship between type, image and graphic design elements and principles.


Newcastle City Precinct

  • Semester 1 - 2022

Learning outcomes

On successful completion of the course students will be able to:

1. Display and implement an understanding of the relationship between visual design principles and design elements and the communication of meaning

2. Identify and apply appropriate design elements and principles to basic visual communication forms

3. Research and create design outcomes to appropriate production and presentation standards

4. Document and implement verbal feedback

5. Visually communicate and reflect on the design process


Topics will include:

  • Visual design elements and principles;
  • Visual research methods;
  • Communicating the design process;
  • The application of design principles to typography, composition, and text and image relationships;
  • Production standards for presentation and finished visual design outcomes;
  • Reflective visual experimentation and iteration.


This course replaces DESN1100. If you have successfully completed DESN1100 you cannot enrol in this course.

Assumed knowledge

It is assumed students will have basic computer literacy.

Assessment items

Project: A foundational multi-part practical design project - 40%

Project: A multi-part practical design project - 40%

Online Learning Activity: Online Learning Activity - 20%

Contact hours

Newcastle City Precinct


Face to Face On Campus 1 hour(s) per Week for 2 Weeks starting in week 1

Weeks 1 and 7


Face to Face On Campus 2 hour(s) per Week for 10 Weeks

Weeks 2-6 and Weeks 8-12

The University of Newcastle acknowledges the traditional custodians of the lands within our footprint areas: Awabakal, Darkinjung, Biripai, Worimi, Wonnarua, and Eora Nations. We also pay respect to the wisdom of our Elders past and present.