|2011||James Melanie Brigid, 'A provisional conceptual framework for intentional positioning in public relations', Journal of Public Relations Research, 23 93-118 (2011) [C1]|
|2011||James Melanie Brigid, 'Ready, aim, fire: Key messages in public relations campaigns', PRism, 8 1-18 (2011) [C1]|
|2010||James Melanie Brigid, 'The use of intentional positioning techniques in government agencies' communication campaigns', Government Communication: Proceedings of the 17th International Public Relations Research Symposium BledCom, Bled, Slovenia (2010) [E1]|
|2008||James Melanie Brigid, 'A review of the impact of new media on public relations: Challenges for terrain, practice and education', Asia Pacific Public Relations Journal, 8 137-148 (2008) [C1]|
|2008||James Melanie Brigid, 'Driving learning through blogging: Students? perceptions of a reading journal blog assessment task', Prism, 5 1-12 (2008) [C1]|
For items published while at an institution other that the University of Newcastle, details are shown in italics.
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Chapters In A Book (2 outputs)
Journal Articles (8 outputs)
Conference Publication (6 outputs)
Reports (2 outputs)