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Dr Anne Buchmann

Lecturer

Newcastle Business School (Tourism)

Career Summary

Biography

Dr. Anne Buchmann (PhD Lincoln, MEnvSc Lüneburg, Grad Cert Newcastle) is lecturing at the University of Newcastle, Australia. Anne is a committed and multi-lingual scholar with extensive experience as a public speaker, as well as active researcher of qualitative, in-depth studies and an outstanding teacher (Faculty of Business and Law 'Excellence in Teaching' Award in 2009). Anne is teaching and/or coordinating at the Callaghan, Ourimbah and Singapore campus of the University of Newcastle.

Anne has been researching sustainable development concepts and challenges since 1996, and is investigating Horse / Equine / Equestrian tourism topics; in particular destination development and branding, user conflict and land use conflict; and connected serious leisure issues. Currently, Anne's focus in regards to these fields concentrates on the Hunter region, NSW, Australia, as well as selected regions within Europe. Furthermore, Anne has been investigating the film tourism phenomenon in Aotearoa New Zealand since 2000, and specialises in tourism inspired by The Lord of the Rings, The Hobbit, Doctor Who and Sherlock and their ever-changing interpretations.

Anne has got extensive tourism industry knowledge through her work as a specialist tour guide for a luxury tour operator. Her knowledge is disseminated in engaging and popular presentations and publications including peer-reviewed journal articles, book chapters, industry publications and newspaper articles. Anne has also been featured in various documentaries in her function as a tourism and Lord of the Rings-expert. She served time as an elected member of various academic committees, acts as a mentor for her doctoral students, as well as in the Ally-program and the Making Educational Goals Sustainable-program and often acts as a referee of academic papers. Whenever possible, Anne travels extensively for conferences, consultations and other speaking commitments.

Research Expertise
Anne is a committed and multi-lingual scholar with extensive experience as a public speaker, lecturer, researcher of qualitative, in-depth studies, referee of academic papers and elected member of various academic committees, while also having extensive work experience in the industry. Anne has been researching the film tourism phenomenon in Aotearoa New Zealand since 2000. During these studies Anne repeatedly travelled the whole country talking to local tourism operators and other stakeholders about their experience with film tourism. The findings were disseminated to both academic and public audiences in form of the doctoral thesis, several presentations and publications including journal articles, a chapter in the book and newspaper articles and documentaries. Anne is teaching at the University of Newcastle, Australia, and still travels extensively for conferences and speaking commitments.

Teaching Expertise
Anne understands the learning process as one informed by a student-centred/learning oriented approach, thus seeing herself as a facilitator of learning rather than a presenter of information (O'Neill and McMahon 2005). Anne is concerned with exploring and facilitating understanding in students, and to aid them in developing and changing conceptions (compare Kember 1997) rather than just advising them of what is expected. The intentions are to have the students develop autonomy, mutual respect and a reflexive approach to the teaching and learning process (compare Lea, Stephenson and Troy 2003). In practice Anne is guided by the Mori term Te Ako that describes the teaching and learning relationship: the educator is also learning from the student and where educators practices are informed by the latest research and are both deliberate and reflective (Ministry of Education 2008, p.20). Above all it means that a teacher is not expected to have all the knowledge so if I receive a questions I cannot answer, I might invite others students to answer it. Or we discuss how we could find the answer with more resources. In principle ako affirms the value of the pair and group learning approaches in which students interact with their peers, teacher, tasks, and resources (Ministry of Education 2010).

Administrative Expertise
Acted as elected member of various academic committees (1998-2001).

Collaborations
My Research Interests include:
• Film Tourism and Mediatised Tourism, incl. sense of place, fan engagement and travel narratives
• Secular Pilgrimages; modern myth making, authenticity and embodiment
• Horse Tourism; Equine Tourism; Equestrian Tourism; in particular destination development and branding, user conflict and land use conflict; serious leisure
• Sustainable Tourism Development; Tourism Policy and Planning Tourism Marketing, Consumer Behaviour, Image and (Re-) Branding of Destinations
• Teaching Practises and Life-long learning in Tertiary and Adult Education.

Qualifications

  • PhD, Lincoln University - New Zealand
  • Master of Environmental Science, University of Luneburg - Germany

Keywords

  • Film Tourism and Mediatised Tourism, incl. sense of place, fan engagement and travel narratives
  • Horse Tourism; Equine Tourism; Equestrian Tourism; in particular destination development and branding, user conflict and land use conflict; serious leisure
  • Secular Pilgrimages; modern myth making, authenticity and embodiment
  • Sustainable Tourism Development; Tourism Policy and Planning Tourism Marketing, Consumer Behaviour, Image and (Re-) Branding of Destinations
  • TOUR 2002 Visitor Management
  • TOUR 3002 - Events Management
  • TOUR1000 - Introduction to Sustainable Tourism Management
  • TOUR3001 - Sustainable Tourism Planning
  • Teaching Practises and Life-long learning in Tertiary and Adult Education

Languages

  • Spanish (Fluent)

Fields of Research

Code Description Percentage
150399 Business and Management not elsewhere classified 10
150599 Marketing not elsewhere classified 10
150699 Tourism not elsewhere classified 80

Professional Experience

UON Appointment

Title Organisation / Department
Lecturer University of Newcastle
Newcastle Business School
Australia

Academic appointment

Dates Title Organisation / Department
1/07/2008 -  Lecturer University of Newcastle
Business and Law
Australia
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Publications

For publications that are currently unpublished or in-press, details are shown in italics.


Chapter (2 outputs)

Year Citation Altmetrics Link
2011 Buchmann A, Frost W, 'Wizards everywhere? Film tourism and the imagining of national identity in New Zealand', Tourism and National Identities: An International Perspective, Routledge, Abingdon, OX 52-64 (2011) [B1]
2007 Buchmann A, 'Creating Middle-earth: The Insider's Views', How We Became Middle Earth: A Collection of Essays on The Lord of The Rings, Walking Tree Publishers, Zollikofen, Switzerland 33-61 (2007) [B1]

Journal article (6 outputs)

Year Citation Altmetrics Link
2014 Buchmann A, 'Insights into domestic horse tourism: the case study of Lake Macquarie, NSW, Australia', Current Issues in Tourism, (2014)

This explorative study examined the extent and potential of horse tourism in Australia, specifically in Lake Macquarie, New South Wales. The study was based on in-depth interviews... [more]

This explorative study examined the extent and potential of horse tourism in Australia, specifically in Lake Macquarie, New South Wales. The study was based on in-depth interviews with 10 stakeholders. These stakeholders ranged from tour operators to tourists, and their experience with horse tourism was then discussed against literature. The stakeholders' main concerns and challenges indicate a gap between the demand and supply side especially for domestic tourists travelling with their own horse(s), indicating an opportunity for developing and engaging existing systems and businesses in Australia into an agenda for a horse tourism strategy. © 2014 © 2014 Taylor & Francis.

DOI 10.1080/13683500.2014.887058
Citations Scopus - 1
2012 Buchmann A, 'Advancing social sustainability in film tourism', Tourism Review International, 16 89-100 (2012) [C1]
2011 Wearing S, Buchmann A, Jobberns C, 'Free Willy: The whale-watching legacy', Worldwide Hospitality and Tourism Themes, 3 127-140 (2011) [C1]
DOI 10.1108/17554211111122998
Citations Scopus - 3
2010 Buchmann A, Moore K, Fisher D, 'Experiencing film tourism: Authenticity & Fellowship', Annals of Tourism Research, 37 229-248 (2010) [C1]
DOI 10.1016/j.annals.2009.09.005
Citations Scopus - 56Web of Science - 37
2009 Croy WG, Buchmann A, 'Film-induced tourism in the high country: Recreation and tourism contest', Tourism Review International, 13 147-155 (2009) [C1]
DOI 10.3727/154427209789604642
2006 Buchmann A, 'From erewhon to edoras: Tourism and myths in New Zealand', Tourism, Culture and Communication, 6 181-189 (2006) [C1]

This article presents the case study of the Upper Rangitata Valley, Canterbury, where literary and film tourists meet in the high country of the Southern Alps of New Zealand. Both... [more]

This article presents the case study of the Upper Rangitata Valley, Canterbury, where literary and film tourists meet in the high country of the Southern Alps of New Zealand. Both the literary myth of "Erewhon" and the film myth of "Edoras" are being used to promote the region and present important case studies for mythical tourism in New Zealand. Samuel Butler published his tale of the Utopian society Erewhon in 1872 after having lived in New Zealand for 5 years. The book became a best-seller and established a new myth that endures until today. Within weeks of publication a specific tourism to the high country of Canterbury begun that brought tourists to locations described by Butler. This early literary tourism was facilitated by the fact that Butler interwove existing geographical and botanical features with purely mythical ideas of a Utopian society hidden in the mountains. And while the tourists sought the farmed high country scenery described in the book, they also visited the property and the homestead of the author. A hundred and thirty years later this early literary tourism faces a challenge by an unlikely rival. The set of "Edoras" of the Lord of the Kings movies used another location in the Upper Rangitata Valley. And even though the set was finally disassembled, the location is now attracting film tourists. What are the characteristics of these special-interest tourism forms? Both support the claim that tourists are seekers of myths and challenge the notion that tourists seek authenticity in their experience. It is interesting to note that both myths incorporated already existing images and used existing physical features to heighten the reality aspects of their telling. And both forms of tourism bring characteristic challenges for the tourism industry and its stakeholders. Copyright © 2006 Cognizant Comm. Corp.

DOI 10.3727/109830406778134090
Citations Scopus - 11
Show 3 more journal articles

Conference (7 outputs)

Year Citation Altmetrics Link
2010 Buchmann A, 'In a galaxy far, far away', International Tourism and Media Conference, Melbourne, Vic (2010) [E2]
2010 Buchmann A, 'Managing a sustainable film tourism industry', CAUTHE 2010 Conference Proceedings, Hobart, Tasmania (2010) [E1]
2009 Buchmann A, 'Scoping paper local wine, tourism and sustainability', CIOS: Centre for Institutional and Organisational Studies Inaugural Conference Abstracts, Newcastle, NSW (2009) [E3]
2009 Buchmann A, 'Developments in the contemporary film tourism industry: A case study of the New Zealand experience', CAUTHE 2009: See Change: Tourism & Hospitality in a Dynamic World: CAUTHE Conference Proceedings 2009, Fremantle, WA (2009) [E1]
2009 Buchmann A, 'Managing a sustainable wine tourism industry', 'The Business of Wine': The Inaugural Wine Business Research Symposium: Conference Proceedings, Newcastle, NSW (2009) [E1]
2008 Buchmann A, 'In the footsteps of the fellowship? An exploration of the expectations and experiences of film tourists in Aotearoa New Zealand', International Tourism and Media Conference 2008 Proceedings, Melbourne, VIC (2008) [E2]
2008 Buchmann A, 'Anyone speaking Elvish? Insights into the tour experiences of guided Lord of the Rings fans in Aotearoa New Zealand', Proceedings of the New Zealand Tourism & Hospitality Research Conference 2008:, Hanmer Springs, NZ (2008) [E1]
Show 4 more conferences
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Grants and Funding

Summary

Number of grants 2
Total funding $6,700

Click on a grant title below to expand the full details for that specific grant.


20091 grants / $5,000

Tracing the Initiation and Implementation of Knowledge of Sustainable Practices in Tourism$5,000

Funding body: University of Newcastle

Funding body University of Newcastle
Project Team Doctor Anne Buchmann
Scheme New Staff Grant
Role Lead
Funding Start 2009
Funding Finish 2009
GNo G0190549
Type Of Funding Internal
Category INTE
UON Y

20081 grants / $1,700

New Zealand Tourism & Hospitality Research Conference, Heritage Hotel, hammer Springs, 3/12/2008 - 5/12/2008$1,700

Funding body: University of Newcastle

Funding body University of Newcastle
Project Team Doctor Anne Buchmann
Scheme Travel Grant
Role Lead
Funding Start 2008
Funding Finish 2008
GNo G0189675
Type Of Funding Internal
Category INTE
UON Y
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Research Supervision

Current Supervision

Commenced Research Title / Program / Supervisor Type
2015 In Vinous Harmony: An Exploration of Conflicts of Interest and Conflict Resolution Measures Between Tourism and Mining Industries in the Upper Hunter Valley NSW
Sport and Recreation, Faculty of Business and Law
Principal Supervisor

Past Supervision

Year Research Title / Program / Supervisor Type
2014 Resource Based View on Tourism Development in Malaysia (1965-2010)
Business Management, Faculty of Business and Law
Co-Supervisor
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Dr Anne Buchmann

Position

Lecturer
Newcastle Business School
Faculty of Business and Law

Focus area

Tourism

Contact Details

Email anne.buchmann@newcastle.edu.au
Phone (02) 4921 7234
Fax (02) 4921 6911

Office

Room SRS2.21
Building General Purpose
Location Callaghan
University Drive
Callaghan, NSW 2308
Australia
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