MNGT4150
Thesis in Management - I
20 Units 4000 Level Course
Not available in 2014
Previously offered in 2008, 2007, 2006, 2005, 2004
Develops research skills and demonstrates the student's command of theory and research methods through their application in an original piece of empirical research. The thesis of approximately 20,000 words embodies an original investigation of an approved topic in marketing and/or enterprise. Students must demonstrate competence in reviewing the appropriate literature, developing appropriate research questions and research methodologies, undertaking fieldwork and presenting the findings in a scholarly manner.
| Objectives |
The thesis provides students with an opportunity to develop research skills and demonstrate their command of theory and research methods through their application in an original piece of empirical research. |
| Content |
The thesis of approximately 20,000 words embodies an original investigation of an approved topic in marketing and/or enterprise. It requires students to demonstrate competence in reviewing the appropriate literature, developing appropriate research questions and research methodologies, undertaking fieldwork and presenting and findings in a scholarly manner. |
| Replacing Course(s) |
NA |
| Transition |
NA |
| Industrial Experience |
0 |
| Assumed Knowledge |
Admission to the Honours program |
| Modes of Delivery |
Internal Mode |
| Teaching Methods |
Seminar |
| Assessment Items |
| Essays / Written Assignments |
Thesis |
|
| Contact Hours |
Seminar: for 2 hour(s) per Week for Full Term |