Corporate and Industry Strategies

Course code MENT6090Units 10Level 6000Faculty of Business and LawNewcastle Business School

Assists students to acquire knowledge and skills at an advanced level in the development and implementation of corporate and industry strategies, with particular reference to business models, business strategies, public policy, business ethics and social responsibility.

Not available in 2014

Previously offered in 2005, 2004
ObjectivesThe objectives of this course are to ensure that students can:

1. develop and extend their understanding of corporate and industry business models and strategies
2. demonstrate familiarity with relevant public policies, professional codes of business conduct and issues of corporate social responsibility, and expand their capability to monitor developments in relevant policies, codes and issues
3. demonstrate familiarity with principles relating to application of public policy, business ethics and corporate social responsibility and how to apply these principles
4. expand their capability to determine business models and strategies appropriate to a particular business context
5. develop their capability to plan for implementation of business models and strategies, to analyse the applicability of these models and strategies for a particular business context, and to revise these as required by changing circumstances
6. develop their capacity to evaluate and assess corporate and industry strategies
Content1. Corporate and industry strategies, including business models and business strategies
2. Relevant public policies, professional codes of business conduct and issues of corporate social responsibility
3. How to monitor developments in relevant policies, codes and issues
4. Principles relating to application of public policy, business ethics and corporate social responsibility and how to apply these principles
5. Determining business models and strategies appropriate for a particular business context
6. Planning for implementation of business models and strategies
7. Analysing the applicability of business models and strategies in a particular business context and revising as required by changing circumstances
8. Evaluating and assessing corporate and industry strategies
Replacing Course(s)NA
TransitionNA
Industrial Experience0
Assumed KnowledgeNone.
Modes of DeliveryInternal Mode
Teaching MethodsLecture
Seminar
Assessment Items
Essays / Written AssignmentsMajor Assignment:
Individual essay
Examination: Take HomeMajor Assignment:
Case study
Case study presentation
Case Scenario/PBL exercisesMinor Assignment:
Case study
Case study presentation
Presentations - IndividualCase study presentation
Presentations - IndividualMajor Assignment
Contact HoursLecture: for 2 hour(s) per Week for Full Term