HPRO6740

Community Health Promotion

10 Units 6000 Level Course

Not available in 2014

Previously offered in 2006, 2005, 2004

This subject provides skills in undertaking community wide health promotion programs.

Objectives At the completion of the subject, candidates will have developed skills in implementing programs based on the following strategies: mass media; modifying the availability of a health related product; legislative change.
Content The subject consists of three modules addressing programs based on different techniques for modifying health behaviour at the community level:

Mass Media - which involves the preparation of reports of scientific findings for a lay audience, the preparation of a brief for an advertising agency, and the development of interview skills.

Lobbying for Legislative Change - describes the role of legal and political systems in health promotion, and includes the design of a campaign to lobby for political action.

Modifying the Availability of a Health-related Product - describes legal and systematic approaches to modifying the availability of health related products; explores the primary production, retail and marketing chain; and involves preparing a detailed case history of a health promotion approach to modifying the availability of one health related product.
Replacing Course(s) n/a
Transition n/a
Industrial Experience 0
Assumed Knowledge n/a
Modes of Delivery Distance Learning : IT Based
Distance Learning : Paper Based
External Mode
Teaching Methods Email Discussion Group
Field Study
Self Directed Learning
Assessment Items
Essays / Written Assignments
Contact Hours Email Discussion Group: for 2 hour(s) per Week for Full Term
Self Directed Learning: for 6 hour(s) per Week for Full Term