Design Imaging 1: Seeing Photo-based and handmade images


This course introduces students to the idea of seeing as an active process of observation and the role this plays in visual communication design. It explores the relationship between observation and a variety of image based / mark making media in documenting observations and communicating meaning.



  • Semester 1 - 2016

Learning Outcomes

1. Frame their observations through appropriate visual media - including but not limited to - still photography, drawing, moving image, mark making etc;

2. Demonstrate an understanding of the role of observation in design ideation, through the use of relevant visual / mark making media;

3. Experiment with a variety of forms of visual / mark making media;

4. Communicate effectively with a variety of visual / mark making media.


Topics will include:

  1. Observation as an active form of seeing;
  2. The relationship between imaging and imagination;
  3. The affect of hand generated and lense media imagery on observation;
  4. Observation and the frame;
  5. The role of hand generated and lense media imagery in visually communicating ideas.

Replacing Course(s)

This course replaces the following course(s): DESN1311. Students who have successfully completed DESN1311 are not eligible to enrol in DESN1111.


This course replaces DESN1311. If you have successfully completed DESN1311 you cannot enrol in this course.

Assessment Items

Presentation: Assignment 1 - Journal and Presentation

Presentation: Assignment 2 - Journal and Presentation

Contact Hours



Face to Face On Campus 1 hour(s) per Week for 4 Weeks


Face to Face On Campus 2 hour(s) per Week for 11 Weeks


Face to Face On Campus 6 hour(s) per Week for 1 Weeks