DESN1102
Graphic Design in Practice
10 Units
Available in 2014
| Callaghan Campus | Semester 2 |
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This course explores the systematic use of typography in a variety of professional applications. It introduces students to the underlying structural principles for type design and usage in different ‘publication’ systems and covers a number of key technical terms and devices for doing so.
| Objectives | On completion of this course students will be able to: 1. Identify and manipulate many of the key structural features of various letterforms and typefaces in the design of a typeface; 2. Display an understanding of a variety of technical terms and devices for designing effectively with type; 3. Design typographic layouts for a variety of publication forms; 4. Understand the role typeface design plays in establishing a ‘tone of voice’ in creating meaning in visual communication. |
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| Content | Topics will include: 1. Design and construction of letterforms and typefaces; 2. Visual hierarchies and the grid structure; 3. Image, type and graphic relationships 4. Type characteristics, legibility, readability and meaning. 5. Colour and pre-press set up and management. |
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| Replacing Course(s) | DESN1300 Visual Communication Technology 1 | ||||
| Transition | DESN1102 replaced DESN1300 'Visual Communication Technology 1' in 2014. Students who have successfully completed DESN1300 will not be required to complete DESN1102. Credit cannot be obtained for both DESN1300 and DESN1102. | ||||
| Industrial Experience | 0 | ||||
| Assumed Knowledge | None | ||||
| Modes of Delivery | Internal Mode | ||||
| Teaching Methods | Lecture
Self Directed Learning Student Projects Tutorial Workshop |
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| Assessment Items |
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| Contact Hours | Tutorial: for 2 hour(s) per Week for 7 weeks Lecture: for 1 hour(s) per Week for 4 weeks Workshop: for 2 hour(s) per Week for 5 weeks |
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| Timetables | 2014 Course Timetables for DESN1102 |