Graphic Design in Practice

Course code DESN1102Units 10Level 1000Faculty of Science and Information TechnologySchool of Design, Communication and IT

This course explores the systematic use of typography in a variety of professional applications. It introduces students to the underlying structural principles for type design and usage in different ‘publication’ systems and covers a number of key technical terms and devices for doing so.

Available in 2015

Callaghan CampusSemester 2
Previously offered in 2014
ObjectivesOn completion of this course students will be able to:
1. Identify and manipulate many of the key structural features of various letterforms and typefaces in the design of a typeface;
2. Display an understanding of a variety of technical terms and devices for designing effectively with type;
3. Design typographic layouts for a variety of publication forms;
4. Understand the role typeface design plays in establishing a ‘tone of voice’ in creating meaning in visual communication.
ContentTopics will include:
1. Design and construction of letterforms and typefaces;
2. Visual hierarchies and the grid structure;
3. Image, type and graphic relationships
4. Type characteristics, legibility, readability and meaning.
5. Colour and pre-press set up and management.
Replacing Course(s)DESN1300 Visual Communication Technology 1
TransitionDESN1102 replaced DESN1300 'Visual Communication Technology 1' in 2014. Students who have successfully completed DESN1300 will not be required to complete DESN1102. Credit cannot be obtained for both DESN1300 and DESN1102.
Industrial Experience0
Assumed KnowledgeNone
Modes of DeliveryInternal Mode
Teaching MethodsLecture
Self Directed Learning
Student Projects
Tutorial
Workshop
Assessment Items
Presentations - Individual
Projects
Contact HoursTutorial: for 2 hour(s) per Week for 7 weeks
Lecture: for 1 hour(s) per Week for 4 weeks
Workshop: for 2 hour(s) per Week for 5 weeks
Timetables2015 Course Timetables for DESN1102