Visual Comm Principles 1

Course code DESN1100Units 10Level 1000Faculty of Science and Information TechnologySchool of Design, Communication and IT

Aims to teach basic visual communication skills, building a knowledge of principles, materials and equipment and an understanding of the visual communication profession.

Not available in 2015

ObjectivesOn completion of this module, students should be able to:

1 demonstrate an understanding of basic design elements and principles;
2 exhibit a developing visual vocabulary;
3 display basic skills in layout, lettering and typography;
4 to communicate using the specific language of the visual communication profession.
5 to safely use, care and maintain art equipment.
Content1 Strategies for building a visual vocabulary
2 Basic layout
3 Typography and lettering
4 Drawing and illustrative techniques
5 Visual and verbal presentation techniques
6 Basic professional practice
7 Elements and principles.
Replacing Course(s)N/A
Industrial Experience0
Assumed KnowledgeNil
Modes of DeliveryInternal Mode
Teaching MethodsProblem Based Learning
Student Projects
Assessment Items
Contact HoursStudio: for 2 hour(s) per Week for Full Term
Lecture: for 1 hour(s) per Week for Full Term