CIND3001
10 units
3000 level
Course handbook
Description
This course outlines various business models as adopted by sole traders such as freelance creative artists, small to medium business enterprises, and large organisations. It covers emerging trends in income generation such as crowd sourcing, licensing, subscription or bundling, the roles of the public sector and the legal and social implications of innovative business models in the Creative Industries. Different approaches to entrepreneurship will be discussed, including creative risk taking and enterprise skills. These business models are considered with reference to best practice and ethics. Students will be expected to develop a preliminary business plan as preparation for their major creative project.
Availability
Not currently offered.
This Course was last offered in Semester 2 - 2022.
Replacing course(s)
This course replaces the following course(s): DESN3006. Students who have successfully completed DESN3006 are not eligible to enrol in CIND3001.
Learning outcomes
On successful completion of the course students will be able to:
1. Identify different approaches to entrepreneurship
2. Explain value chains and circles in the Creative Industries
3. Identify suitable income-raising strategies
4. Give examples of the relationship between ethics and entrepreneurship
5. Summarise the necessary components for a business model in the Creative Industries
6. Develop and write a business plan
Content
- professional practice and praxis
- models of entrepreneurship and innovation
- digital ethics: privacy, dignity, ownership and credibility
- value chains and circles
- digitisation and aggregation
- new revenue raising strategies
- business plans for the creative industries
Requisite
This course replaces DESN3006. Students who have successfully completed DESN3006 cannot enrol in this course.
Assumed knowledge
CIND1000, CIND1001, CIND1002, CIND1003, CIND2000, CIND2001,
Assessment items
Written Assignment: Written Assignment
Report: Report
Proposal / Plan: Proposal / Plan
Course outline
Course outline not yet available.
The University of Newcastle acknowledges the traditional custodians of the lands within our footprint areas: Awabakal, Darkinjung, Biripai, Worimi, Wonnarua, and Eora Nations. We also pay respect to the wisdom of our Elders past and present.